Essays about: "customer satisfaction quality of service in service sector"

Showing result 1 - 5 of 29 essays containing the words customer satisfaction quality of service in service sector.

  1. 1. Digital Transformation in the Fast Fashion Industry: How do Consumers Perceive Phygital Retail?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Andi Nur Haeriah; Chiara Jutz; [2023]
    Keywords : Digital Transformation; Fast Fashion Brand; Phygital Retail; Customer-Based Brand Equity.; Business and Economics;

    Abstract : The fashion industry has witnessed significant digital transformation, leading to the emergence of phygital retail that seamlessly integrates physical and digital experiences. This study explores the impact of phygital store design on customer-based brand equity in the fast fashion sector, focusing on the drivers and barriers that shape customer perceptions of phygital retail. READ MORE

  3. 2. ASSESSING SERVICE QUALITY AND CUSTOMER SATISFACTION USING SERVQUAL MODEL (A mixed-method study to assess service quality of ultrasound departments of private hospitals in Karachi city)

    University essay from Göteborgs universitet/Graduate School

    Author : Sakina Adnan; [2022-07-15]
    Keywords : Service quality; Service perception; Service expectation; Patient satisfaction; Ultrasonography; Sonographers;

    Abstract : Service quality and customer satisfaction are important concepts that companies need to understand to stay competitive in business and thus grow. Companies need to know how to measure these constructs from the consumer's perspective to understand their needs better and thus satisfy them. READ MORE

  4. 3. Do you mind talking to a chatbot? : A quantitative study about how chatbots affect the digital customer experience within Swedish banks. 

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Anna Hultman; Mikaela Zarki; [2021]
    Keywords : Artificial Intelligence; Chatbot; Swedish Banking Sector; Technical Quality; Technical Service Quality; Customer Experience; Customer Satisfaction.;

    Abstract : This bachelor's degree thesis aims to increase the understanding of how chatbots affect the digital customer experience within Swedish banks. Furthermore, this study examines how bank chatbot's technical quality affects the digital customer experience. READ MORE

  5. 4. Consumer Loyalty in Sharing Economy : A Case on Transport Sharing Economy

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Rownak Tabassum Orthee; Linfeng Wang; [2021]
    Keywords : Sharing Economy; Customer Loyalty; Transport Service;

    Abstract : Sharing economy (SE) has become a major business on a global stage, given that many of the companies involved have grown to become some of the leading firms in terms of investment and reach. Examples include companies in the transportation and car service sectors along with the lodging services. READ MORE

  6. 5. Inside-Out : Investigating the link between internal marketing and service quality in Swedish retail

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Ebba Svensson; [2020]
    Keywords : Employee satisfaction; Internal marketing; Retail market; Service quality; Store managers;

    Abstract : This thesis is a qualitative research that provides an understanding of store managers perception of internal marketing on the Swedish retail market. It also describes how the store managers use internal marketing to guide their frontline employees to deliver high quality service. READ MORE