Essays about: "customer satisfaction"

Showing result 1 - 5 of 650 essays containing the words customer satisfaction.

  1. 1. What Dictates Consumer's Loyalty?

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Gustav Moberg; [2023]
    Keywords : Loyalty; Loyalty Programs; Marketing; Satisfaction; Perceived Advantages;

    Abstract : Since American Airlines launched its first frequent flyer program in the 1980s the usage of customer loyalty programs has spread greatly. Now they are found in many industries in different shapes and forms. READ MORE

  3. 2. The Impact of the Covid-19 Pandemic on Employee Behavior and Service Quality in an Airport Setting : A qualitative study in service management

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Gabriel Ekholm Lavebratt; Noah Tindberg; [2023]
    Keywords : Service Management; Servicescape; Airports; Covid-19; Customer Behavior;

    Abstract : In 2019, the Covid-19 pandemic brought a substantial change to the world. As good as everyone was affected and several sectors in the economy were impacted. Service businesses had to adapt their servicescape as a consequence. READ MORE

  4. 3. Digitalising the Restaurant Visit: An Experimental Study of How QR Codes and Waiting Staff in the Ordering Process Affect Customer Satisfaction

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Anja Saksi; Benjamin Zubcevic; [2023]
    Keywords : Mere Presence; QR code; Digitalisation; Satisfaction; Fine Dining;

    Abstract : Digitalisation is becoming more prevalent in our society today, and customer preferences are changing with it. This thesis investigates the digitalisation of the restaurant business through taking a closer look at the impact replacement of waiting staff with digital QR codes has on customer satisfaction. READ MORE

  5. 4. COMPANY VALUE CREATION; GETTING CUSTOMERS INVOLVED WHILE IN THE PROCESS OF VALUE CREATION (VC) : A Case study of Prolog KB Örebro (A company specialised in distribution services)

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Enih Nwinaa Munyam; [2023]
    Keywords : Value Craetion; Customer Value creation; customer satisfaction; Logistic; Distribution; case study.;

    Abstract : AbstractIn today’s modern economy, organisations strive greatly at attaining a higher level of competitiveness. Literature suggests that one of the most efficient ways is to provide to customers what they need and or want in other words satisfy the customer by providing to them their needs and wants. READ MORE

  6. 5. Needed and wanted? The effects of Green Marketing on Customer Satisfaction in the hotel industry.

    University essay from Umeå universitet/Företagsekonomi

    Author : Maike Strube; [2022]
    Keywords : Green Marketing; Customer Satisfaction; Hotel Industry;

    Abstract : The purpose of this study is to analyze if green marketing influences customer satisfaction significantly in the hotel industry in Umeå. Several green practices are tested to create an overall picture of the behavior on the market. These are Water Conservation, Energy Conservation, Waste Management, Food Management and Labeling. READ MORE