Essays about: "customer service orientation"

Showing result 1 - 5 of 37 essays containing the words customer service orientation.

  1. 1. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh

    University essay from

    Author : Yiming Yuan; Ziying Lai; [2023]
    Keywords : ;

    Abstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE

  2. 2. Obstacles for Change Management in a Fragmented Digitized Postmodern Society. : A Case Study of the Digitalization Authority in Sweden.

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Hanna Eriksson; [2023]
    Keywords : Change management; postmodernism; fragmentation; organization culture; digitalization;

    Abstract : Change management is an increasingly prominent and complicated topic. In the postmodern digitized society, Sweden is believed to be at the forefront, yet in Swedish radio, information experts claim that the country is far from able to manage a crisis. READ MORE

  3. 3. The Development of Capabilities for Servitization from a Dynamic Capability Perspective : a single-case study within the context of product-oriented servitization

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Jacob Brandin; David Hugne; [2022]
    Keywords : Servitization; Dynamic Capabilities; Service Strategy; Product-Service Systems; Product-Service Orientation; Organizational Transformation; Capabilities for Servitization; Capabilities;

    Abstract : Purpose – The purpose of this master thesis was to extend the understanding of the capabilities needed to enable the organizational transformation required throughout the servitization process. This research aims to identify what capabilities for servitization were important for the case company and understand how these capabilities were developed by adopting a dynamic capability perspective. READ MORE

  4. 4. A bank’s strategical positioning within the Green Sector for an increased customer satisfaction : a segmented kano analysis

    University essay from SLU/Dept. of Economics

    Author : Oscar Klofsten; [2021]
    Keywords : customer satisfaction; service marketing mix; segmented kano; analysis; green sector; bank;

    Abstract : The major banks in Sweden are seen as confusingly similar to their customers. By taking a behavioural focus, banks may understand how they can make themselves unique and increase their customer satisfaction. Through increasing customer satisfaction, banks may be able to gain a competitive advantage and consequently increase their profit. READ MORE

  5. 5. Survival in the Retail Apocalypse : A qualitative study about surviving the retail apocalypse as a retailer

    University essay from Högskolan Kristianstad/Fakulteten för ekonomi

    Author : Måns Nilsson; Christoffer Oveby; [2020]
    Keywords : ;

    Abstract : The retail apocalypse has a significant impact on the retail sector as we know it. The retail apocalypse is the reason for a harsh economic climate for physical retail stores throughout the world. The purpose of this study was to examine how sales personnel in retail stores can act as a competitive advantage when facing the retail apocalypse. READ MORE