Essays about: "design methodology"

Showing result 1 - 5 of 1240 essays containing the words design methodology.

  1. 1. CHALLENGES TO OVERCOME IN THE SERVICE JOURNEY

    University essay from Göteborgs universitet/Graduate School

    Author : Madeleine Ngo; Katie Thielemann; [2020-07-23]
    Keywords : Business Model Innovation; Subscription-Based Revenue; Data-Driven Business Model; Servitization;

    Abstract : Background: During the last few years, the manufacturing industry has experienced a multitude of disruptions. One major strategic shift that is occurring across industries today is the implementation of services or “servitization”. READ MORE

  2. 2. The Role of Service Design in Startups: Exploring Potential Benefits and Challenges from Service Designers’ Perspectives

    University essay from Göteborgs universitet/Graduate School

    Author : Viktor Pantazis; Marwan Otrok; [2020-07-23]
    Keywords : Service Design; Startup; Lean Startup Method; Value Co-creation; Service-Dominant Logic; Innovation; Service Science; Business Development; Entrepreneurship; Management; Marketing; Design Thinking; Business Model; Co-design;

    Abstract : The rapid and constant changes taking place in the modern business world together with an increased globalcompetition is making it more urgent for companies to introduce innovative offerings at a faster pace.Purchasing decisions by customers are not solely based on function anymore, there is an increasing demandfor intuitive and seamless experiences from the products and services that they interact with. READ MORE

  3. 3. Challenging Traditional Growth Strategies - An exploratory single case study on how Forza Football designs user involvement growth strategies to enable viral growth

    University essay from Göteborgs universitet/Graduate School

    Author : Carl Larsson; Johan Horn; [2020-07-23]
    Keywords : Crowdsourcing; Open innovation; User innovation; Network effect; Value cocreation; Virality; Viral growth;

    Abstract : Background and Purpose: In order to stay competitive in a rapidly changing businessenvironment, the question of growth is perceived to be an essential issue of survival andentrepreneurial behavior. Traditionally, strategies related to growth have mostly been related toexpenses on marketing or acquisitions of smaller competitors. READ MORE

  4. 4. Technology Acceptance of Future Decision Makers - An Investigation of Behavioral Intention Toward Using Artificial Intelligence Tools in Decision Making

    University essay from Göteborgs universitet/Graduate School

    Author : Emelie Gunnarsson; [2020-07-22]
    Keywords : Technological advancements; Technology; Big data; Data driven decision making; Decision Making or DM ; Decision Support System or DSS ; Decision Support; Decision aid; Intelligent decision support system; Artificial intelligence or AI ; Automation; Risk; Technology Acceptance Model or TAM ; History; Development; Definition; Concepts and Organization or Organisation ;

    Abstract : Background & Purpose: Rapid technological advancements makes it difficult for organizations to keep up, this alongside with the world becoming more and more digital results in large amount of data being produced. The technological advancements and the large amount of data available results in that AI can be used as a decision making tool in organizations, enabling better decision making. READ MORE

  5. 5. Bilateral Innovation Partnerships as a policy tool to foster innovation on a public and private level - A case study of the Swedish-German Innovation Partnership

    University essay from Göteborgs universitet/Graduate School

    Author : Jeffrey Fleischle; [2020-07-22]
    Keywords : Innovation partnership; Bilateral cooperation; Open Innovation; Ecosystems; National Innovation System; Innovation policy; Triple Helix; Cross-national collaboration;

    Abstract : In recent years, the topics of societal challenges and innovation have become increasingly present, often in connection with digitalisation and ongoing globalisation. Sustainable solutions are needed – and governments as shapers of innovation systems must take up their responsibility. READ MORE