Essays about: "discounts as marketing strategies"
Found 1 essay containing the words discounts as marketing strategies.
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1. Discounts as marketing strategies for O2O platform—the case of Eleme
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : With the development of the Internet and online payment, Online to Offline (O2O) platforms come into people’s lives. O2O platforms provide offline goods and ser-vices for their online users and these platforms are various, for example, they can help the users to call taxis, order food, call babysitters, make orders for cleaning the car and so on, which help people a lot for its convenience. READ MORE
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