Essays about: "distribution channels review"

Showing result 1 - 5 of 15 essays containing the words distribution channels review.

  1. 1. An exploratory method of customer input integration into product portfolio strategy : A Case Study of Yaskawa Nordic AB

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Michél Duckstein; Job Van Voorst; [2020]
    Keywords : Co-creation; Customer Integration Methods; Customer Input Integration; Product Portfolio Strategy;

    Abstract : Customer-centric business approaches have been theorized over the last decades (Sheth, Sisodia and Sharma, 2000; Sheth, Sethia and Srinivas, 2011; Rajagopal, 2020). However, the active usage of customer input for a successful product portfolio strategy is widespread but not yet fully implemented (Cooper, Edgett and Kleinschmidt, 2002). READ MORE

  3. 2. Contextual factors for omni-channel warehousing: An empirical study in China

    University essay from Lunds universitet/Teknisk logistik

    Author : Qi Jiang; Ruoyu Wang; [2019]
    Keywords : Omni-channel; Warehouse operations and design; Chinese market; E-commerce; Contextual factors; Technology and Engineering;

    Abstract : Introduction: In recent years omni-channel retailing has been accepted and used by both physical and e-commerce retailers. In omni-channel retailing different channels are integrated. An effective and efficient distribution system is becoming more crucial. The core of the distribution system is warehousing that affects lead time and logistics cost. READ MORE

  4. 3. Creating a customer-oriented distribution offer in the business-to-business market

    University essay from Lunds universitet/Produktionsekonomi

    Author : Caroline Granfors Wellemets; Mikaela Sturén; [2018]
    Keywords : Business-to-business; Customer-oriented; Delivery chain; Delivery service; Delivery service elements; Distribution channel; Mature industry; Technology and Engineering;

    Abstract : Problem description: Mature industrial enterprises stand before the challenge of developing strategies and competitive advantage through their logistics services. The business development within logistics and distribution services is fast and rapidly changing as the customer experience is becoming increasingly important and the additional services are becoming an integrated part of the product offering. READ MORE

  5. 4. How to Target the Need for Self-Scanning Solutions in the Northeastern American Food Retail Market : A Case Study with Datema

    University essay from KTH/Industriell marknadsföring

    Author : PATRIK BERN; Joakim Larsen; [2016]
    Keywords : Self-scanning solutions; Northeastern American Food Retail; Omni-channel retailing; Customer Experience; Relationship Marketing; Industrial Marketing; Change Management; Entry Mode Theories;

    Abstract : The development of digital solutions has changed the way consumers complete purchases today. New distribution channels through internet and mobile applications have come to challenge the business of traditional retailers. Thus, retailers must find new ways of keeping customers loyal to the store. READ MORE

  6. 5. Facilitating communication in supply chain distribution planning : A case study

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Joseph Ukachukwu; Mussie Abdissa; Abdellah Yasin Ibrahim; [2016]
    Keywords : communication; information flow; supply chain management;

    Abstract : Abstract Purpose The main focus of the thesis is on the communication path between departments in the company and how information communication can be improved for better optimization of the distribution process with in the company. The aim of this thesis is to survey the planning process from the depot of the case company until it reaches the final consumer. READ MORE