Essays about: "distribution ikea"

Showing result 1 - 5 of 21 essays containing the words distribution ikea.

  1. 1. The Friend, the Influencer, the Lawyer: a Qualitative Case Study of IKEA’s Identity Expressions on Facebook

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Sara Fregert; [2023]
    Keywords : Organizational communication; Corporate identity; Organizational identity; Sensemaking; Impression management; Marketing; Social media; Identification; Social Sciences;

    Abstract : With the increased loss of control over the organizational identity (OrI) in social media, research has started to encourage organizations to hand over control of the OrI to the creation and distribution of stakeholders. This has created challenges for the strategic communicator in managing the OrI internally, as the employees adapt to the OrI in the mind of the stakeholder rather than the OrI set by the dominant coalition. READ MORE

  3. 2. Supply Chain Transparency- Benefits & Transformational Barriers

    University essay from Lunds universitet/Teknisk logistik

    Author : Charanya Sridharan; Yash Shrimali; [2021]
    Keywords : Supply Chain Management; Supply Chain Transparency; Supply Chain Visibility; Digitalisation; Supply Chain Integration; Technology and Engineering;

    Abstract : Background Transparency of a supply chain is the extent to which all its stakeholders have a shared understanding of, and access to, the product-related information that they request, without loss, noise, delay, and distortion. Having access to accurate and timely information is a challenging issue in global supply chains. READ MORE

  4. 3. The Image of IKEA’s Online Portals in Times of COVID-19 With Regards to its CSR and Experiential Marketing- Exemplified by IKEA Austria

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Isabella Kullnig; [2020]
    Keywords : ;

    Abstract : As a response to COVID-19, IKEA Austria is trying to encourage its customers to rediscover their homes via its online shop. It is making an enormous effort to translate the in-store activity to the digital world, so that its customers may still experience an emotional customer journey. READ MORE

  5. 4. Adaptation of Shipment Consolidation and Distribution Network Design to Omni-channel Retailing

    University essay from Lunds universitet/Teknisk logistik

    Author : Johan Deniz; Martin Månsson; [2019]
    Keywords : Technology and Engineering;

    Abstract : Title: Adaptation of shipment consolidation and distribution network design to omni-channel retailing Authors: Johan Deniz, Martin Månsson Supervisor: Joakim Kembro, Department of Industrial Management and Logistics, Faculty of Engineering, Lund University Problem description: Global retailers tend to have complex distribution networks. A part of the complexity stems from trade-offs in deciding which distribution mode to choose when transporting goods from the suppliers to the customers. READ MORE

  6. 5. MOVING FORWARD IN INDIA An Analysis of IKEA’s Indian Distribution Network Development

    University essay from Göteborgs universitet/Graduate School

    Author : Gunnar Löfstedt; [2018-07-02]
    Keywords : ;

    Abstract : Warehouses and distribution centers form an integral part of the supply chain. However, determining how many are needed to effectively supply a market is a complex question. This is especially true when entering a new market. READ MORE