Essays about: "e-commerce"

Showing result 1 - 5 of 444 essays containing the word e-commerce.

  1. 1. Retailing in the digital age : A cross-sectional survey of employees' attitudes toward digitalization

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Linnea Pernebrink; Adam El Azab; [2019]
    Keywords : Digitalization; retail employees; attitudes; e-commerce; self-service systems;

    Abstract : Digitalization is changing the world, and the retail industry is no exception. The new technologies are affecting retail in multiple ways to increase sales and customer satisfaction. This change is being observed in the physical stores as well as new online markets. READ MORE

  2. 2. Does social media advertising influence purchasing behavior via EWOM? : A survey study on millennials at LTU

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle; Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Araz Jamshidi; Oliver Östensen; [2019]
    Keywords : Advertising; Millennials; Social media; Purchase decision; Electronic Word Of Mouth EWOM .;

    Abstract : Social media is a big part of a millennial's life. It is where they communicate with their friends and share experiences. Companies know this and are subsequently trying to reach consumers on social media with their advertising. READ MORE

  3. 3. Country of origin effect on websites - does it exist?: A mixed method thesis on consumer behaviour

    University essay from Göteborgs universitet/Graduate School

    Author : Julia Movander; Nathalie Neiglick; [2018-07-03]
    Keywords : e-commerce; country of origin; international consumer behaviour; trust online; international trade barriers;

    Abstract : MSc in International Business and Trade.... READ MORE

  4. 4. How does local adaptation affect the internationalization performance? A multiple case study of the local adaptation efforts and internationalization performance of six Swedish e-retailers

    University essay from Göteborgs universitet/Graduate School

    Author : Aishatou Fatima Moore; Loviisa Vaaheranta; [2018-07-03]
    Keywords : e-commerce; e-retailer; internationalization; internationalization performance; local adaptation; Desenio; Eleven; Fritidsfabriken; Junkyard; Miss Mary of Sweden; Northern Spirit;

    Abstract : MSc in International Business and Trade.... READ MORE

  5. 5. Managing dangerous goods in reverse logistics Addressing the challenges of transporting parcels of dangerous goods in the reverse flow

    University essay from Göteborgs universitet/Graduate School

    Author : Elias Lindström; Victoria Otterström; [2018-07-02]
    Keywords : Dangerous Goods; Reverse Logistics; Parcel; ADR; e-commerce;

    Abstract : MSc in Logistics and Transport Management.... READ MORE