Essays about: "e-commerce"

Showing result 1 - 5 of 487 essays containing the word e-commerce.

  1. 1. Escaping the free zone - What makes users pay for freemium online content?

    University essay from Göteborgs universitet/Graduate School

    Author : Palin Wisarutnart; Konstantinos Tseperis; [2019-07-03]
    Keywords : Freemium; Purchase Intention; Behavioural Intention; Online Media Content; Subscription; Theory of Planned Behaviour; Technology Acceptance Model;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  2. 2. A case study of the Dubai e-commerce market - how cultural impacts within business contexts, and marketing activities should be considered when Swedish businesses seek to enter

    University essay from Göteborgs universitet/Graduate School

    Author : Rebecca Hering; Sarah Abaid; [2019-07-03]
    Keywords : Entering foreign markets; E-commerce; Cultural impact in international business contexts; Marketing activities;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  3. 3. What’s the point of the collection point? - A case study in Gothenburg

    University essay from Göteborgs universitet/Graduate School

    Author : Viktor Albihn; Pierre Larsson; [2019-07-02]
    Keywords : CDP; ; Point Allocation; City Logistics; Parcel delivery; collection and delivery point; ; Last-mile delivery;

    Abstract : MSc in Logistics and Transport Management.... READ MORE

  4. 4. Geographical location of warehouses and its impact on delivery time - A study of e-commerce companies in Sweden

    University essay from Göteborgs universitet/Graduate School

    Author : Therese Bergling; Lena Engberg; [2019-07-02]
    Keywords : e-commerce; warehouse localization; last mile delivery; end-customer; transports; express delivery;

    Abstract : Msc in Logistics and Transport Management.... READ MORE

  5. 5. How is returns management differentiated between click-and-mortar and pure play companies?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Emma Midgley; Victoria Seim Strömseng; [2019-06-20]
    Keywords : ;

    Abstract : The emergence of e-commerce and returns management has not only provided a wide selection of corporate opportunities, but it has also come with new obstacles that challenge competitive objectives, goals and strategies of businesses. The following thesis aims to distinguish returns management processes between click-and-mortar and pure player companies. READ MORE