Essays about: "early adopters innovation"

Showing result 1 - 5 of 17 essays containing the words early adopters innovation.

  1. 1. Battery supported charging infrastructure for electric vehicles : And its impact on the overall electricity infrastructure

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Marcus Svensson Dahlin; [2019]
    Keywords : Electric vehicles; EV; EV adoption; grid; charging infrastructure; electricity distribution infrastructure; transition theory; MLP; diffusion of innovations; eco-innovation; Elbilar; EV; adoption av elbilar; elnät; laddningsinfrastruktur; eldistribution teknologiska övergångar; MLP; spridning av innovationer; miljöinnovationer;

    Abstract : The Paris Agreement was formed in 2015 to reduce the environmental impact and limit the increase in temperature to 2°C compared to pre-industrial levels. It is believed that an electrification of the transport sector will reduce its negative environmental impact. READ MORE

  2. 2. Mobile Banking Adoption in an Emerging Economy: An Empirical Analysis of Users in Myanmar : A Minor Field Study

    University essay from KTH/Skolan för industriell teknik och management (ITM); KTH/Skolan för industriell teknik och management (ITM)

    Author : Stephanie Holm; Louise Karlsson; [2019]
    Keywords : Mobile banking; bank; innovation; technology adoption; early adopters; Myanmar; Burma; developing country; emerging economy; minor field study; Mobila banktjänster; bank; innovation; teknikanammande; tidigare användare; Myanmar; Burma; utvecklingsland; U-land; fältstudie;

    Abstract : This study aims to provide an overview of the attitude toward mobile banking among early adopters in Myanmar. By conducting exploratory interviews with ten bank employees, factors that are important for the adoption of mobile banking were also identified. READ MORE

  3. 3. Preferred Approaches of Industrial Marketing by Innovative Technology Firms to Enhance the Diffusion of Innovation in the Financial Industry

    University essay from KTH/Industriell ekonomi och organisation (Inst.); KTH/Industriell ekonomi och organisation (Inst.)

    Author : Olivia Wuorimaa; Katharina Klimkeit; [2019]
    Keywords : Diffusion of Innovation; Industrial Marketing; Relationship Management; Customer Values; Communication; Innovation implementation; Network effects;

    Abstract : This paper will discuss the challenges that arise in the business-to-business marketing process in the area of highly technological and innovative solutions. The authors will depict the processes that are involved in the business-to-business marketing approach and portray the challenges that arise due to a number of factors, such as trust, customer value and early adoption, when it comes to selling new technology and innovative solutions, and innovations overall, that companies nowadays need, but not necessarily want. READ MORE

  4. 4. Motivational Drivers for Early Adoption of Management Accounting Innovations among Incompatible Organisations: When Organisational Culture and Innovation Characteristics Do Not Fit

    University essay from Göteborgs universitet/Graduate School

    Author : Josefin Andersson; Hannes Larsson; [2018-07-02]
    Keywords : Adoption; Early adoption; Diffusion; Management accounting innovations; Balanced Scorecard; New-institutional theory; Incompatibility; Organisational culture; Innovation-decision process;

    Abstract : MSc in Accounting.... READ MORE

  5. 5. E-book market adoption in Sweden

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Gabriel Bergqvist; Diego Fernando Botero Aristizábal; [2018]
    Keywords : e-book;

    Abstract : The purpose of this thesis is to contribute to the knowledge about why customers select e-books, paper books or audiobooks, and what differences exist for different customer groups. Considering that publishing is a really old business, well established hundreds of years before the internet, it is not surprising that disruptive new concepts as e-books, audiobooks and the internet require the companies to change their way of doing and looking upon business. READ MORE