Essays about: "early supplier integration ESI"
Found 2 essays containing the words early supplier integration ESI.
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1. Green Innovation through Supplier Relationships : Exploring how early supplier integration can foster green innovation
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Introduction: The focus of this thesis is set on how green innovation can be facilitated through supplier relationships. Early supplier integration (ESI) can be defined as a collaboration between a purchasing firm and its supplier at an early stage of the product conceptualization and green innovation can be defined as the implementation of several management activities aimed at reducing environmental impact. READ MORE
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2. Customer & Supplier Integration in the Innovation Process : A quantitative study on how external integration affects product innovativeness in Swedish manufacturing firms
University essay from Institutionen för marknadsföring (MF)Abstract : Background: The needs of the consumers seem to develop at the same rate as the technology advancements and put more pressure on firms to produce new and innovative products at a faster pace. Research has shown that external sources can have a significant effect on the firms’ innovation performance, but the results are partial contradicting and more research is needed. READ MORE