Essays about: "eco-label"

Showing result 6 - 10 of 39 essays containing the word eco-label.

  1. 6. Perceptions of eco-labelling among the Swedish food sector : a Q-study to identify challenges and incentives among food processors, retailers, and label organisations

    University essay from SLU/Dept. of Economics

    Author : Lina Larsson; [2021]
    Keywords : Eco-label; sustainable consumption; green purchase intention; informed purchase decision; ecosystem services; Q-methodology;

    Abstract : Eco-labelling is a promising approach to promote sustainable consumption. Despite a growing concern for the environmental consequences of food production, the use of eco-labels has remained low. READ MORE

  2. 7. Factors Influencing Consumers’ Purchase Intention of Co-branded Products with Eco-labels

    University essay from Göteborgs universitet/Graduate School

    Author : Junru Li; Maria Cristina Mincic; [2020-06-25]
    Keywords : co-branding; eco-label; brand equity; eco-label equity; perceived fit; ease of transfer; product evaluation; purchase intention;

    Abstract : Purpose The purpose of this study is to explore the factors that influence consumers’ purchase intention of co-branded products with eco-labels in the clothing industry and to what extent these factors affect consumers’ purchase intention. The study fills in a research gap by also investigating the result of the co-branding on the purchase intentions of the consumers. READ MORE

  3. 8. Factors affecting consumers green purchase intention towards ecological products: ICA supermarket in Sweden

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Khalida Akter; [2020]
    Keywords : Green marketing; consumer trust; green trust; Eco-branding; Green marketing strategy and consumer purchase intention;

    Abstract : Title: “Factors affecting consumers green purchase intention towards ecological products: ICA supermarket in Sweden”. Level: Master degree thesis in Business AdministrationAuthor: Khalida Akter Supervisor: Zahra AhmadiExaminer: Maria Fregidou-Malama Aim: The aim of this study is to investigate how consumer trust, eco-branding and green marketing strategy influence consumer purchase intention towards ecological products. READ MORE

  4. 9. Conversion to a fossil free industry : Investigating certifications as motivatorsfor pro-environmental initiatives

    University essay from Uppsala universitet/Industriell teknik

    Author : Jacob Vinnars; Johan Vinnars; Emma Buratovic; [2020]
    Keywords : certificate; eco-label; environment; motivators; pro-environmental initiatives;

    Abstract : Climate awareness is growing every day and pressure and expectations of powerful measures from companies are increasing. At the same time, the incentives for many companies to address climate change are small due to limited economic benefits. READ MORE

  5. 10. Eco-labels: A Tool to Enhance Sustainable Consumption - A quantitative study about how consumers knowledge and trust in eco-labels can affect purchase intention

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Hanna Nyremo; Anna Widerberg; [2020]
    Keywords : Sustainable Consumption; Theory of Planned Behaviour; Eco-labels; Eco-label Knowledge; Eco-label Trust; Business and Economics;

    Abstract : Thesis Purpose: The purpose of this study is to examine eco-label knowledge and eco-label trust, and their relationships to planned sustainable behaviour. This will be done by investigating the Swedish market and more specifically eco-labelled food within the FMCG sector. READ MORE