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Showing result 1 - 5 of 14 essays matching the above criteria.

  1. 1. Sustainablility message appeals and deception in cleaning products : A study on trust of Emotional vs Rational sustainability appeals

    University essay from

    Author : Alice Sbrogio; Kristian Shamon; [2023]
    Keywords : sustainability; advertisement; laundry detergents; deception; trust; purchase intention; rational appeal; emotional appeal;

    Abstract : In an increasingly environmentally conscious world, the creation of sustainable communication and marketing becomes crucial. Generally, young consumers are environmentally conscious and seek sustainable products while remaining wary of greenwashing and deceptive claims. READ MORE

  2. 2. Factors Influencing The Application Of Consumers’ Prior Ecolabel Knowledge In Their Green Consumption  

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Christianah Aliu-Odeyemi; Ploychanok Ngernkitti; Nadeeka Erandathi Rathnayake Berglund; [2022]
    Keywords : Ecolabel knowledge; Environmental awareness; Green product attributes; purchase behaviour; green consumption;

    Abstract : Abstract Purpose The study investigates factors influencing consumers' application of prior ecolabel knowledge in their green consumption, focusing on the primary grocery shopper of each household in Sweden.   Design/methodology/approach The authors used a qualitative research method with an inductive approach. READ MORE

  3. 3. Developing a grading tool for sustainable design of structural systems in buildings

    University essay from Linköpings universitet/Industriell miljöteknik

    Author : Andres Oswaldo Zabala Mejia; [2021]
    Keywords : Construction; Design for Deconstruction; Design for Adaptability; Material efficiency; Structural Design; Sustainability.;

    Abstract : Construction is known for consuming large quantities of raw materials and high amounts of energy. In 2018, the construction industry was responsible for 6% of global energy consumption, 11% of global CO2 emissions, and approximately 36% of the total waste in the European Union. READ MORE

  4. 4. Daylight optimization versus energy consumption for NordicEcolabelling of a residential building

    University essay from KTH/Hållbara byggnader

    Author : Sandra Nabeka Muhhuku; [2021]
    Keywords : Daylight factor; Nordic ecolabelling; Operational energy;

    Abstract : This project, in collaboration with The Nordic Swan Ecolabel, deals with optimization of daylighting as well energy usage within a residential building for the purposes of Nordic ecolabelling/certification. One of the main purposes of this study is to understand the fundamentals of daylighting and to explore commonly used methods of daylight optimization and how these affect the energy consumption of the building. READ MORE

  5. 5. Signalling commitment to sustainability on the mutual fund market : An investigation of the Swedish equity mutual fund market

    University essay from Blekinge Tekniska Högskola

    Author : Mattias Andersson; Erik Bernstrup; [2020]
    Keywords : Nordic Swan Ecolabel; Equity mutual funds; Signalling; eco-labelling; sustainable investing; Svanenmärkning; Aktiefonder; Signalteori; Eko-märkning; Hållbart investerande;

    Abstract : In the midst of climate change and growing concern about social aspects, investors want to make informed sustainable choices regarding their consumption and investments. Many companies are trying to stay ahead of the curve by engaging in Corporate Social Responsibility. READ MORE