Essays about: "economics consumption"

Showing result 21 - 25 of 464 essays containing the words economics consumption.

  1. 21. Memorable and Digital: Exploring Young Audiences Needs for Cultural Experiences

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Yasmine Maghnouj; Mariia Chorna; [2023]
    Keywords : Cultural Sector; Customers’ needs; Digitalisation; Experience Economy; Memorability; Memorable Digital Cultural Experiences MDCEs ; Young Audiences; Business and Economics;

    Abstract : This thesis explores the provision of memorable digital cultural experiences (MDCEs) for young audiences, thereby addressing the existing gap in the literature concerning the experience economy, digitalization in the cultural sector, and memorability of experiences. Based on qualitative in-depth interviews, the research explores cultural consumption trends, uncovers factors contributing to the memorability of cultural experiences, and offers guidance for their application for digital experiences. READ MORE

  3. 22. Brands Mobilising Sustainable Consumption by Craft

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Evianna Sipilä; Beatrice Ursing; [2023]
    Keywords : slow fashion; craft consumer; prosumers; environmental sustainability; social sustainability; Business and Economics;

    Abstract : The aim of this study was to gain a nuanced understanding of how craft-oriented brands mobilise consumers to slow down fashion consumption. A qualitative, multiple case study was conducted with three case companies: Fæbrik, FabPatch and Nudie Jeans, applying methods such as expert interviews and complementary online observation. READ MORE

  4. 23. Hållbarhetscertifiering : effekter på värdekedjan av byggmaterial

    University essay from SLU/Dept. of Forest Economics

    Author : Sofia Andersson; [2023]
    Keywords : effekter på värdekedjan; fallstudie; frivilliga hållbarhetscertifieringar för byggnader i Sverige; hållbar utveckling; ; standarder;

    Abstract : En av vår tids stora utmaningar handlar om att möta klimatkrisen och ökade krav på levnadsstandard hos en växande global befolkning. Allt fler flyttar från rurala till urbana områden, vilket pressar bostadsmarknader världen över. READ MORE

  5. 24. More Than a Music Artist? A qualitative study on consumer archetypes through the dynamics of fan-artist parasocial relationships

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Francesca Scriboni; Yasmine Ferchichi; [2023]
    Keywords : Parasocial Relationships; Fan-artist Engagement; Personal Branding; Content Creation; Consumer Attitudes; Fan Support; Fan Investments; Consumer Archetypes; Music Industry; K-pop Industry; Business and Economics;

    Abstract : Thesis Purpose: This study examines how parasocial relationships between music artists and fans foster a plethora of different consumer attitudinal outcomes, with the purpose to provide clarity through the shaping of distinct consumer archetypes, while offering in this way practical insights for marketers and industry professionals. The context of K-pop is used to delve deeper into the understanding of the use of the parasocial sphere in the music industry scenario. READ MORE

  6. 25. A Granger Causality Analysis of China's Energy-Growth Nexus

    University essay from Lunds universitet/Nationalekonomiska institutionen

    Author : Victor Adolfsson Gelati; [2023]
    Keywords : Hydropower Consumption; Economic Growth; Granger Causality Test; Business and Economics;

    Abstract : This paper discusses the subject of economic growth and energy usage, focusing on a singular renewable energy source. The aim is to investigate the causal relationship between hydropower consumption and economic growth in China over the period 1965-2021. READ MORE