Essays about: "electronic crm thesis"
Showing result 1 - 5 of 11 essays containing the words electronic crm thesis.
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1. eCRM features and customer loyalty : A qualitative study within the video streaming industry
University essay from Umeå universitet/FöretagsekonomiAbstract : The video streaming industry has grown at a rapid speed during the past decade and has becomea trending topic in regard to technological advancements. Nowadays, there are manycompetitors in the market, and it is getting harder to stand out from the competition. READ MORE
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2. RETAIL IS DETAIL : Customers’ Attraction to Physical Retail Stores Within Consumer Electronics
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälleAbstract : Most companies' desire is to create customer relationships and the working methods have changed as a result of the increased e-commerce. Because of digitalization, the retailing field has changed dramatically. Consequently, physical stores are facing competition from online companies. READ MORE
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3. Is Electronic Customer Relationship Management for Luxury Brands? : Case study of the fashion luxury industry
University essay from Högskolan i Jönköping/IHH, FöretagsekonomiAbstract : Luxury brands are motivated by their long-term vision, where the establishment of relationships with high-net worth customers is essential. Further supported by the fact that it may cost them as much as five times more to acquire new customers than retaining existing new ones. READ MORE
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4. Does electronic customer relationship management affect customer satisfaction and trust?
University essay from Högskolan i Gävle/Avdelningen för ekonomiAbstract : Aim: This paper aims to explore and to understand how the E-CRM affects customer satisfaction and trust from customer perspectives in electronic commerce. Method: The research is an exploratory and qualitative study. READ MORE
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5. Mapping the flow Of Apparel in a Wholesale Company
University essay from Högskolan i Borås/Institutionen TextilhögskolanAbstract : Globalization that diminishes the barriers to trade worldwide has transformed the structure of production and increased the global competition in the textile and apparel industry. Especially, the elimination of quotas on January 2005 has totally changed the whole scenario of the apparel industry. A boom has been noticed in the emerging markets. READ MORE