Essays about: "elite media"

Showing result 1 - 5 of 52 essays containing the words elite media.

1. 1. From Elite to Everyone: How User-Generated Content Democratizes Hermès and Challenges Its Exclusivity

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Lovisa Smedmark; Karin Forslund; [2023]
   Keywords : Luxury brand perceptions; Brand awareness; Commodity theory; Self-brand association; Brand attitudes; User-generated content; Luxury brand management; Business and Economics;

   Abstract : The purpose of this thesis is to add to existing research and create a deeper understanding regarding the influence of online narratives on luxury brand attitudes. The research aims to explore how luxury brands are portrayed by social media users, in order to gain a cohesive understanding of its effect on the attitudes that are formed towards the brand. READ MORE

3. 2. “Farmers need illegal immigrants ‘to pick the crops’” : Examining News Values on immigration Discourse in CNN and Fox News

   University essay from Stockholms universitet/Engelska institutionen

   Author : Admiral Salameh; [2023]
   Keywords : CNN; critical discourse; DNVA; Fox News; immigrants; news values; political ideologies; racial prejudice; stereotypes;

   Abstract : Media outlets play a pivotal role in the shaping of society's perception on different matters. The research of this thesis consists of 20 articles in total from two of the larger media outlets in the US, CNN and Fox News. Each dataset contains 10 articles consisting of 5269 words, for the former, and 4516 words, for the latter. READ MORE

4. 3. Media, Bullet, Media : Investigating the coverage of the 2022 conflict in Ukraine by leading Farsi-language news media in connection to peace/war journalism

   University essay from Södertörns högskola/Journalistik

   Author : Alireza Asgari; [2023]
   Keywords : Peace journalism; War journalism; Semi-war journalism; Ukraine; Conflict; Farsi; Media.;

   Abstract : This empirical study examines the conflict coverage of two leading Farsi-language news media, Iran International and BBC Persian, regarding peace journalism (PJ) and war journalism (WJ) and the 2022 conflict in Ukraine. Drawing upon available scholarly work in the field of PJ and WJ (studies) and within a normative debate, this research argues that the existing model of PJ/WJ is dualistic and binary. READ MORE

5. 4. Communicating Participatory Budgeting : Insights from Makueni County in Kenya

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Elmi Hussein; [2023]
   Keywords : Participatory communication; participatory budgeting; power dynamics; WhatsApp; Facebook; social media; digital tools; mobilisation; dialogue; elite capture; public engagement; development; Makueni; Kenya;

   Abstract : Kenya's 2010 Constitution marked a significant shift towards decentralised governance and public participation as key drivers of sustainable development (Finch and Omolo, 2015). One of the primary strategies county governments employ to achieve this goal is participatory budgeting (PB), which empowers communities and devolves power to support inclusive and equitable development. READ MORE

6. 5. Is There an Alternative? Muslim Representation in Alternative Media : A Comparative Discourse Analysis of Swedish Right-wing and Left-wingAlternative Media

   University essay from Malmö universitet/Malmö Institute for Studies of Migration, Diversity and Welfare (MIM)

   Author : Cæcilie Hauge; [2023]
   Keywords : Alternative media; discourse analysis; Sweden; media-political Populism; Muslims;

   Abstract : Over the last few years, there has been a rise in alternative media in Sweden as well as in otherEuropean countries. Although alternative media has proven to have more impact on attitudesthan traditional media, the field has been given limited attention. READ MORE