Essays about: "emerging multinationals"

Showing result 1 - 5 of 6 essays containing the words emerging multinationals.

1. 1. Is Overseas Political Challenge Always Harmful to Chinese Multinationals? - Implications on Chinese Purchase Willingness

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Hanzhang Jin; Yuchen Liu; [2021]
   Keywords : Overseas political challenge; Consumers purchase willingness; Brand awareness; Brand image; Chinese multinationals; Signaling theor;

   Abstract : Multinationals are subject to questioning about organizational legitimacy issues by foreign governments when expanding overseas. This issue has become more prevalent over the past two decades with the rapid development of emerging countries and the exponential expansion in outward foreign direct investments from the firms of these emerging countries. READ MORE

3. 2. Closing the gap between frugal and reverse innovation : Lessons learned from the case of the Tata Nano

   University essay from Företagsekonomi; Filosofiska fakulteten

   Author : Martin Aschmoneit; Dijana Janevska; [2013]
   Keywords : reverse innovation; frugal innovation; emerging markets; multinational companies; Tata Nano.;

   Abstract : Abstract Title: Closing the gap between frugal and reverse innovation – Lessons learned from the case of the Tata Nano Authors: Martin Aschmoneit ([email protected]) Dijana Janevska (dijana.janevska@gmail. READ MORE

4. 3. Gerdau's Case Study: Investigation of a Brazilian Steel Maker reasons to acquire production in North America

   University essay from Företagsekonomiska institutionen

   Author : Ana Franco; [2011]
   Keywords : Emerging Markets; Internationalization; Entry-mode; Acquisitions; Brazil; Gerdau.;

   Abstract : The internationalization process of emerging market multinationals (EMNCs) has been the focus of study of several studies on the recent decades. Importance was given as well to differentiate the patters of those from the multinationals coming from developed countries (MNCs). READ MORE

5. 4. Psychic Distance and Emerging Country Multinationals : -a study on the internationalisation of a Chilean multinational company

   University essay from Företagsekonomiska institutionen

   Author : Shawgi Karama; [2011]
   Keywords : Chile; Uppsala internationalisation model; Psychic Distance; Emerging Country Multinationals;

   Abstract : This study aims to test the Uppsala Internationalisation model and one of its crucial elements, the concept of psychic distance. The evidence is drawn from a Chilean multinational Business to Business manufacturing company, AJ Ing which has gone international since 1997, 14 years after its inception. READ MORE

6. 5. THE 2x2 MODEL : Internationalization Motivations of Emerging Market Multinationals Projected from the Angle of Technological Industry

   University essay from Företagsekonomiska institutionen

   Author : Yue Shi; Baton Mati; [2011]
   Keywords : Emerging Markets; Internationalization; Multinationals; Motivations; 2x2 Model; China; Turkey; Technological Industry.;

   Abstract : Multinational corporations (MNCs) raised from emerging markets (EM) have drawn enormous attention to the world in recent decades. These internationalization activities have not only signaled characterized features of globalization, but also foreseen the future of strengthened “latecomer” global position emerged from developing countries. READ MORE