Essays about: "environment and sport"

Showing result 1 - 5 of 88 essays containing the words environment and sport.

1. 1. Elite Athletes’ Travel Behaviour to/from Sport Events : A Case Study of Biathlon

   University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

   Author : Marie Lerho; [2024]
   Keywords : transportation; sport tourism; elite athletes; environmental sustainability; travel behaviour; public transportation; environmental concern; value-action gap; high-cost situation;

   Abstract : This thesis analyses how elite athletes travel to/from sport events and which barriers prevent them from engaging in a more sustainable travel behaviour. For this purpose, unstructured interviews with elite athletes were conducted to gain an in-depth understanding about travel experiences and decision-making from elite athletes’ perspective. READ MORE

3. 2. Running to the top? - A qualitative research report investigating how the best male elite runners in Sweden relate to their own personal brand.

   University essay from Göteborgs universitet/Graduate School

   Author : Olle Ahlberg; Adam Palm; [2023-07-03]
   Keywords : Personal brands; brand equity; sports marketing; track and field;

   Abstract : This research seeks to further develop the understanding of how professional athletes relate to personal brand building. Previous literature has canvased the landscape of celebrity athletes in sports such as football, golf, tennis and basketball. READ MORE

4. 3. Understanding the Dynamics of Brand Loyalty in National team sports - A Qualitative study of brand management within professional team sports”

   University essay from Göteborgs universitet/Graduate School

   Author : William Nordlund; Mattias Johansson; [2023-07-03]
   Keywords : Brand Experience; Brand Communities; Brand loyalty; Sports Marketing; Sport fans;

   Abstract : In previous research there has been acknowledgement about the importance of Brand loyalty in sports, where the brand experience can function as a tool to create loyalty among fans. Brand communities have proven to have positive effects on customer satisfaction and brand loyalty in sports. READ MORE

5. 4. Do Football Players Give Female Coaches the Red Card?

   University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

   Author : Erica Froste Myrin; Sigrid Holmgren; [2023]
   Keywords : gender bias; sport; leadership; football; evaluation;

   Abstract : In Swedish elite football, the skewed gender distribution between coaches is conspicuous, and this thesis aims to investigate one channel as to why there are so few female coaches in this environment. Previous research has found that students evaluate female teachers more critically than male teachers, even in components that they cannot control; might this be the case in Swedish elite football as well? We have conducted a framed field experiment on the teams in the highest football division for players 19 years or under in Sweden. READ MORE

6. 5. Nature Experiences and Education for Sustainability in Physical Education and Teacher Education : Environmental Identities of PE Teachers in Sweden and Switzerland

   University essay from Malmö universitet/Institutionen Idrottsvetenskap (IDV)

   Author : Valerie Jacot; [2023]
   Keywords : Environmental Identity; Environmental Sustainability; Physical Education; Physical Education Teacher Education; Physical Education Teachers; Education for Sustainability; Transformative Learning Theory;

   Abstract : Sport, as a human activity, contributes to the changes happening in the natural environment, making the sport sector a responsible actor for sustainable development. Experiences in nature can raise awareness about our natural environment and possibly influence pro-environmental behaviour and our identities. READ MORE