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Showing result 1 - 5 of 604 essays matching the above criteria.

1. 1. Swipe to buy? : Examining the influence of Instagram and TikTok onmillennials fast fashion purchases

   University essay from Stockholms universitet/Företagsekonomiska institutionen

   Author : Yahya Qayyum; Omar Wattar; Faisal Aljalab; [2024]
   Keywords : User-Generated Content; Millennials; Fast Fashion Industry; Ultra fast fashion; Digital Marketing; Consumer Behavior; Instagram; TikTok; Qualitative Research; Social Influence Theory; Buying Behavior Theory.;

   Abstract : This thesis explores the influence of User-Generated Content (UGC) on the purchasingdecisions of millennials in the fast fashion industry, particularly through the platformsInstagram and TikTok. The research delves into the transformation from offline to onlinemarketing within the fast fashion sector, examining both fast-fashion and ultra-fast fashion tounderstand UGC's impact on consumer behavior, including environmental and ethicalconcerns. READ MORE

3. 2. Multicriteria Evaluation in Real Estate Land-use Suitability Analysis: The case of Volos, Greece

   University essay from Lunds universitet/Institutionen för naturgeografi och ekosystemvetenskap

   Author : Panagiotis Dimitrios Tsachageas; [2024]
   Keywords : Geography; GIS; Real Estate; Multicriteria Evaluation; Fuzzy; AHP; Earth and Environmental Sciences;

   Abstract : The integration of Geographic Information Systems (GIS) into real estate analysis has long been considered an interesting interdisciplinary pursuit, but has yet to become mainstream. Despite the increasing academic focus over the last twenty years, this endeavour has mostly been approached from the scientific side of Geography. READ MORE

4. 3. The Impact of Trust, Loyalty and Price Value on Purchase Intentions for Consumer Durables in Sri Lanka and Pakistan

   University essay from Högskolan i Gävle/Avdelningen för ekonomi

   Author : Fahad Ayub; Buddika Mantilake; [2024]
   Keywords : Purchase Intentions; Consumer Durables; Trust; Loyalty; Price Value; Sri Lanka; Pakistan;

   Abstract : This thesis investigates the nuanced factors influencing purchase intention and loyalty within the consumer durables markets of Sri Lanka and Pakistan. The study focus its attention on the trust and price value as main ingredients for purchase intention and loyalty while focusing on other environmental factors affecting consumer decision making efforts. READ MORE

5. 4. Navigating Social Sustainability: : Revealing Contemporary Laws and Policies in Public Procurement

   University essay from Uppsala universitet/Statsvetenskapliga institutionen

   Author : Mirjam Chahed; [2024]
   Keywords : Socially Sustainable Public Procurement; EU Directive 2014 24 EU; The Swedish Public Procurement Act; The National Public Procurement Strategy; Sweden; WPR-approach; Poststructuralism;

   Abstract : The thesis is about Sweden’s approach on social sustainability in public policy. The Swedish New Reform derives from the EU Directive 2014/24/EU on public procurement, including policies and legislations on social aspects, labor-law, and environmental considerations. READ MORE

6. 5. Näringsförluster från sju jordbruksområden nära Mälaren

   University essay from SLU/Dept. of Soil and Environment

   Author : Sally Karlsson Bondesson; [2024]
   Keywords : avrinningsområde; belastning; fosfor; kväve; S-HYPE; retention; typområden på jordbruksmark; vattenflöde; VISS; våtmark;

   Abstract : Ett av Sveriges miljömål är ”ingen övergödning” vilket innebär att gödande ämnen inte ska ha negativ inverkan på människor, biologisk mångfald eller mark-och vattenanvändning (Naturvårds-verket 2023). Näringsämnena fosfor och kväve och förlusten av dessa från framför allt jordbruksmark är en av orsakerna till övergödning i sjöar, hav och vattendrag. READ MORE