Essays about: "erica olsson"

Found 4 essays containing the words erica olsson.

  1. 1. Possibilities and challenges for expanding the electric vehicle adoption: A case study of Swedish consumers’ perception of electric vehicles

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Erica Olsson; [2021]
    Keywords : electric vehicle; consumer adoption; sustainability; diffusion of innovation; ICE vehicle.; Business and Economics;

    Abstract : Electric cars are by many considered a sustainable solution to the ever-growing demand for road vehicles and fuel. The transportation sector is responsible for almost a third of the total greenhouse gas emissions globally and approximately 80% of these emissions can be attributed to road vehicles. READ MORE

  3. 2. Influencer marketing and its effectiveness on consumers’ attitudes and purchase intention

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Erica Wärme; Louise Olsson; [2020]
    Keywords : Influencer marketing; Online advertising; Attitudes; Influencers; Electronic word-of-mouth; Social media; Purchase intention;

    Abstract : Social media is nowadays one of the best ways to reach new potential customers. Social media platforms allow influencers to promote brands and reach even more customers. These new platforms are relatively untested as regards its effectiveness. READ MORE

  4. 3. The effects of technological and digital development on the insurance industry - A multiple case study of the Swedish insurance industry

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Erica Olsson; [2020]
    Keywords : Digitalization; technological development; insurance industry; value chain; innovation; competition; market structure.; Business and Economics;

    Abstract : In recent years, the insurance industry has undergone a transformation where new technologies and digitalization has impacted the competitive structure of the industry and the value chain. The competitive structure in its turn may affect the incentives to innovate. READ MORE

  5. 4. Swedish Municipalities and Their Strategies Against Radicalization : A case study of two municipalities in Kronobergs County and their implementation of the National Strategy Against Violent Extremism

    University essay from Linnéuniversitetet/Institutionen för samhällsstudier (SS)

    Author : Erica Olsson; [2018]
    Keywords : Terrorism; radicalization; de-radicalization; inclusion; exclusion; municipalities; The National Strategy Against Violent Extremism; Sweden;

    Abstract : In 2001, George W. Bush, the former president of the United States, declared war on terrorism after the 9/11 attack at the World Trade Centre in New York. Since then, terrorism and terrorist attacks have perceived to be rather frequent and the problem of radicalization has become a new phenomenon in societies, especially the western societies. READ MORE