Essays about: "etnocentrism"

Found 3 essays containing the word etnocentrism.

  1. 1. What factors are influencing domestic purchasers in their purchase of imported low-involvement products due to the products' country-of-origin? : - A case study of a natural stones importer

    University essay from Umeå universitet/Företagsekonomi

    Author : Ulrika Logardt; [2014]
    Keywords : COO-effects; coo; effect; effects; country-of-origin; import; purchaser; purchase; Sweden; ethnocentrism; CETSCALE; low-involvement; low-involvement products; low; involvement; natural stones; stone; swedish; case study; COO-effekter; coo; effekt; effekter; ursprungsland; tillverkningsland; import; inköpare; inköp; Sverige; etnocentrism; CETSCALE; natursten; sten; svensk; fallstudie;

    Abstract : The author has applied an abductive research design and performed a case study which includes a survey and e-mail interviews of workers within the construction industry. The purpose of the survey and the interviews is to investigate what factors may be the most influential for individuals in establishing their apprehension of natural stones. READ MORE

  3. 2. Listening to the other always Bears Fruit

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Annette Sandberg; [2010]
    Keywords : Interculture; communication; authentic meetings;

    Abstract : This field study would not have been feasible without the grant from Minor Field Studies (MFS) who allowed me to spend time in Jerusalem, nor, more importantly, without the contribution by JCJCR and all the informants. A special thanks to Daniel Rossing and Hana Bendcowsky from JCJCR for opening doors and assisting with translation and their observations, and for bearing with me through difficult times to help make this project become a reality. READ MORE

  4. 3. Constructions of identities in Kenya : A Discursive analysis regarding the Communicative meaning of Identity building in Interpersonal Communication and Mass media among young adults in Nairobi

    University essay from Institutionen för samhällsvetenskaper, SV

    Author : Märta Samuelsson; Luise Guse; [2009]
    Keywords : Identitet; Tribalism; Gruppstrukturer; Diskurs; Interpersonell kommunikation; Agenda sättning; Media; Kenya;

    Abstract : Kenya har i många sammanhang varit den ledande nationen i Östafrika men när det kommer till en gemensam nationell identitet ligger landet långt efter sina grannländer. Gällande t ex kultur, traditioner eller vem man gifter sig med har istället den etniska identiteten en större betydelse för de Kenyanska medborgarna. READ MORE