Essays about: "examples cost leadership strategy"

Found 2 essays containing the words examples cost leadership strategy.

  1. 1. Electricity retailer –from liability to asset

    University essay from KTH/Hållbarhet och industriell dynamik

    Keywords : Electricity retailer; profitability; positioning; competitive strategy; servitization; homogenous product;

    Abstract : Electricity retailers have difficulties to differentiate themselves from each other, dueto increased competition and political regulations. The electric energy tradingmarket is facing a paradigm shift. READ MORE

  2. 2. Cost Leadership and Differentiation-: An investigation of the fundamental trade-off between Porter’s cost leadership and differentiation strategies

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Martina Minarik; [2007]
    Keywords : generic strategies; cost leadership; differentiation; Porter 1980 ; trade-off;

    Abstract : This thesis examines the fundamental trade-off between low cost and differentiation strategy at a business strategy level. In 1980 Porter introduced a model of generic strategies that has influenced much of the current thinking in strategy formulation. READ MORE