Essays about: "examples of business communication research thesis"

Showing result 1 - 5 of 15 essays containing the words examples of business communication research thesis.

1. 1. Value creation within a digital service platform through the lens of service-dominant (S-D) logic : A case study of Eljun’s digital payment platform

   University essay from Uppsala universitet/Industriell teknik

   Author : Lena Baum; Imge Günes; [2023]
   Keywords : value creation; value co-creation; value proposition canvas; digital platform; service-dominant logic;

   Abstract : The number of companies who base their business model on digital platforms has increased in the recent years. Successful examples of digital platforms are e.g., Airbnb, Klarna or Uber. READ MORE

3. 2. Developing Guidelines for Proactive Supply Chain Risk Management - A Case Study at IKEA Category Food Logistic Services

   University essay from Lunds universitet/Teknisk logistik

   Author : Isabella Dahlheim; Anna Myhrman; [2023]
   Keywords : Supply Chain Risk Management SCRM ; Proactive SCRM; Risk Management Maturity; Risk Culture; Learnings Lessons Learned ; Multiple Case Study; Design Science Research Approach; Technology and Engineering;

   Abstract : The number of supply chain disruptions has increased over the last couple of years. The Covid-19 Pandemic, blockage of the Suez Canal and Russian invasion of Ukraine are some well-known examples of disruptions. READ MORE

4. 3. An analysis of the Peer-to-Peer model of the sharing economy as an ecosystem platform. A case in the furnishing sector: TAGE for the Municipality of Göteborg

   University essay from Göteborgs universitet/Graduate School

   Author : Carlotta Muscolino; [2021-07-08]
   Keywords : Sharing economy; sharing service; furniture sector; peer-to-peer sharing economy; peer-to-peer furniture sector; value proposition; bottleneck sharing furniture;

   Abstract : Modern society is leaving behind the concept of a linear economy and moving ever closer to that of a circular economy. Therefore, the way we act has changed to become more and more sustainable. READ MORE

5. 4. Overcoming the Valley of Death: An industrial case study of barriers and enablers when using the Technology Readiness Level scale

   University essay from Lunds universitet/Innovationsteknik

   Author : Linnea Håkansson; Johanna Wendesten; [2020]
   Keywords : Innovation Management; Technology Readiness Level; Technology Innovation; Internal Technology Transfer; Process Framework; Technology and Engineering;

   Abstract : An innovation process should take an idea all the way from research to the market. However, this is a long process in which many barriers can appear. For this thesis, a case study has been conducted, at a large Swedish industrial manufacturing company, with the purpose to examine their material innovation process. READ MORE

6. 5. The communicative power of Agenda 2030 - A qualitative text analysis on how the SDGs function as aspirational CSR talk

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Kajsa Nilsson; [2019]
   Keywords : Aspirational talk; speech act theory; corporate social responsibility; CSR communication; CCO; sustainable development goals; Social Sciences;

   Abstract : Conventional research on CSR communication takes on a managerial approach. This approach view CSR action as more important than CSR communication, and therefore risks losing valuable insights in the potential of CSR communication. A new line of communication scholars claim that CSR is essentially aspirational talk, and that speech is also action. READ MORE