Essays about: "experience value"

Showing result 1 - 5 of 727 essays containing the words experience value.

  1. 1. The Role of Service Design in Startups: Exploring Potential Benefits and Challenges from Service Designers’ Perspectives

    University essay from Göteborgs universitet/Graduate School

    Author : Viktor Pantazis; Marwan Otrok; [2020-07-23]
    Keywords : Service Design; Startup; Lean Startup Method; Value Co-creation; Service-Dominant Logic; Innovation; Service Science; Business Development; Entrepreneurship; Management; Marketing; Design Thinking; Business Model; Co-design;

    Abstract : The rapid and constant changes taking place in the modern business world together with an increased globalcompetition is making it more urgent for companies to introduce innovative offerings at a faster pace.Purchasing decisions by customers are not solely based on function anymore, there is an increasing demandfor intuitive and seamless experiences from the products and services that they interact with. READ MORE

  2. 2. Enabling Business Transformation through Servitization: The role of Open Innovation and Collaboration Strategies in Commercial Real Estate - A multiple Swedish businesses empirical analysis

    University essay from Göteborgs universitet/Graduate School

    Author : Matteo Consiglio; [2020-07-22]
    Keywords : Servitization; Commercial Real Estate; Open Innovation; Collaboration; Business transformation; Product-service-systems;

    Abstract : Commercial real estate industry is undergoing some major transformations that are disrupting its traditionaldynamics and imposing to companies a proactive response. Technological advancements, new businessmodels and changing in client needs create the conditions to reorient the solutions towards a more completecustomer experience by providing services aiming to solve the complex user’s problems. READ MORE

  3. 3. University-industry collaboration and its effects on innovative thinking among students

    University essay from Göteborgs universitet/Graduate School

    Author : Svenja Nadine Haller; [2020-07-22]
    Keywords : innovation; innovative thinking; university-industry collaboration; types of university-industry collaboration; industry student collaboration; knowledge transfer; real-world experience students;

    Abstract : Due to the pressure for industry to constantly innovate to keep the leading edge,companies are more and more pursuing external sources of innovation to speed upthe innovation process. University{industry collaboration, which is later referred toas UIC, enables open innovation, co-creation and the collective creation of knowledge. READ MORE

  4. 4. Brand negotiations in Video Game Communities - An exploratory study analysing community-made discourses in video game brands and how they shape the brand image

    University essay from Göteborgs universitet/Graduate School

    Author : Christian Möller; [2020-06-23]
    Keywords : ;

    Abstract : MSc in Marketing and Consumption.... READ MORE

  5. 5. The big picture in an agile world - A qualitative study on coordination in a large scale agile context

    University essay from Göteborgs universitet/Graduate School

    Author : Daniel Rezaee; Elin Klasson; [2020-06-22]
    Keywords : Agile; Agile Release Trains; System Teams; Coordination; Relational coordination theory;

    Abstract : MSc in Management.... READ MORE