Essays about: "eye-tracking in usability evaluation"
Showing result 1 - 5 of 11 essays containing the words eye-tracking in usability evaluation.
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1. DESIGNING FOR SUCCESS: ENHANCING E-COMMERCE PURCHASE INTENTION FOR ONLINE CLOTHING RESELLING PLATFORMS : A Mixed Method Multiple Case Study of Usability Factors and a Practical Usability Framework for Success
University essay from Jönköping University/JTH, Avdelningen för datateknik och informatikAbstract : The Online Clothing Reselling Platforms (OCRPs) industry foresees ongoing significant market growth, building upon the expansion it has achieved in recent years. This trend makes it essential to understand how website usability factors affect consumer behaviour and identify practical opportunities for optimization in this specific context of e-commerce. READ MORE
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2. The Influence of Usability on Cognitive Load and Eye-movements
University essay from Lunds universitet/Ergonomi och aerosolteknologiAbstract : With its increased availability on the commercial market, eye-tracking has become a widely accessible system for analysing eye-movements. This has opened up new possibilities in evaluation of usability in human-computer interaction, which has had a history of being expensive, time-consuming and often performed based on poorly documented standards and objectives. READ MORE
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3. Development of Test Method for Evaluation of Interactive Media : A comparison between two different test methods
University essay from Karlstads universitet/Handelshögskolan (from 2013)Abstract : This study addresses a usability testing method and the development of a new testing procedure that includes eye-tracking. By correcting errors within the system before it reaches the end-user contributes to satisfied customers, high quality, and a useful system. READ MORE
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4. Evaluation on “My pages” for public transport in Värmland : A study on improving the user experience for citizens
University essay from Karlstads universitet/Handelshögskolan (from 2013)Abstract : The digitization in public transport is aimed at all citizens, which means that everyone should be able to use IT-based services in a simple way and obtain available information. The purpose of this study is to identify the usability issues that can occur on “My pages” of county-wide bus service. READ MORE
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5. Exploring viewer experience and usability of eye tracking interaction in ice hockey broadcasts
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : Multiple media platforms today are fighting for viewer attention. Sports broadcasting companies are up against second screen platforms which keep feeding consumers with their constant push-notifications. Both The Nielsen Company and Apple predicts that television needs to get more interactive (e.g. READ MORE