Essays about: "factor effect of customer"

Showing result 1 - 5 of 38 essays containing the words factor effect of customer.

1. 1. Teamwork makes the Theme work : A qualitative study on theming and performative labour as a differentiation strategy on SME Cafés in Sweden

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Zeeb Hala; To Quan Luu; [2023]
   Keywords : servicescape; theming; theme; performative labour; aesthetic labour; emotional labour; interaction; teamwork; café; coffee shop; differentiation; differentiation strategy; Disneyization; SME;

   Abstract : Servicescape is a physical setting where the performance, delivery and consumption are exchanged within a service marketplace. It includes sensory components, such as the theme of the place that has a high impact on customer perceptions and purchasing decisions and providing them with extraordinary experiences (Pine and Gilmore, 1999; Zeithaml, Bitner and Gremler, 2009). READ MORE

3. 2. Implementing Life Cycle Assessment in the Product Development Process : Creating a simplified LCA-tool to support decision making and implement sustainability as a design parameter

   University essay from Linköpings universitet/Industriell miljöteknik

   Author : Markus Johansson; Jonatan Sars; [2023]
   Keywords : ;

   Abstract : Design is described as the main factor influencing a product's sustainability, and with industrial growth, global interest in sustainability issues has also increased. Furthermore, the design process is an important part when companies are to reduce climate impact of their products, and that the demand for more environmentally friendly products is increasing. READ MORE

4. 3. AI-BASED CHATBOTS ATTRIBUTES EMPLOYING NATURAL LANGUAGE PROCESSING, CONTRIBUTING TO CUSTOMER SATISFACTION : A Quantitative Study on investigating the effect of AI Chatbots attributes with NLP on Customer Satisfaction in E-commerce.

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Helja Bordbar; Aya Almoghrabi; [2023]
   Keywords : ;

   Abstract : This paper performed a study to discover the effect of AI-based chatbots employing Natural Language Processing (NLP) on customer satisfaction within E-commerce. Our research has employed a quantitative research approach, utilizing surveys to gather data on interactions with AI chatbots and how it affects satisfaction levels. READ MORE

5. 4. Permission-based Email Marketing for Customer Engagement : A qualitative study on how email marketing and relational factors influence consumers' non-purchase behaviors

   University essay from Umeå universitet/Företagsekonomi

   Author : Anna Mannelqvist; Isak Mårtensson; [2022]
   Keywords : Relationship Marketing; Online Relationship Marketing; Email Marketing; Permission-based Email Marketing; Personalized Email Marketing; Customer Engagement; Non-Purchase Behaviors;

   Abstract : Email marketing is not a new concept within marketing, it has been used by companies as a cost-effective way to incentives purchases for decades. However, during the past few years, there was a shift in the way email can be used. READ MORE

6. 5. Agent-Based Simulation of SARS-CoV-2 Spread in Supermarket Checkout Areas

   University essay from KTH/Datavetenskap

   Author : Nils Forsberg; Dina Lerjevik; [2022]
   Keywords : Agent-based model ABM ; Unity 3D; COVID-19; Infection spread; Countermeasures; Supermarket queuing system; Queuing theory; Agentbaserad modell ABM ; Unity 3D; COVID-19; Smittspridning; Smittskyddsåtgärder; Kösystem i mataffärer; Köteori;

   Abstract : The outbreak of the coronavirus disease 2019 (COVID-19) has seen the world scramble for effective countermeasures to limit infection spread in society. Understanding how infection spreads in places where strangers meet in relatively high numbers and proximity to one another is especially important. READ MORE