Essays about: "fans studies"

Showing result 1 - 5 of 50 essays containing the words fans studies.

1. 1. “I Feel so at Home in This Subreddit" : A Netnographic Analysis of the Fan Subreddit r/ThelastofusHBOseries and Its Community-Building Aspects

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Marlene Penn; [2023]
   Keywords : The Last of Us; fandom; online fan community; Reddit; netnography; communication; community building;

   Abstract : This thesis examines the online fan community of the HBO series The Last of Us on the social media platform Reddit. Within this study, the fans’ communication practices on the subreddit r/ThelastofusHBOseries are researched and analyzed from a community-building perspective. The subreddit was observed employing a netnographic approach. READ MORE

3. 2. Goncharov and Collaborative Storytelling : How Tumblr Invented a Fake Martin Scorsese Movie

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Anna Birna Turner; [2023]
   Keywords : goncharov; tumblr; transmedia; storytelling; ARG; social media; fandom;

   Abstract : Online fandoms are capable of various feats; from influencing the TV shows they watch to funding half-baked convention scams, Tumblr fandoms in particular are infamous across the internet. Their chaotic and intense nature simultaneously leads to intense bouts of creative activity, pumping hundreds of thousands of fan works into the Tumblr ecosystem every year. READ MORE

4. 3. Exploring sponsorship perception in E-Sports tournaments : How do consumers perceive sponsorship, and what factors influence their perception?

   University essay from Umeå universitet/Företagsekonomi

   Author : Lelia Yamina Belouadi; Güney Han; [2023]
   Keywords : E-Sports; sponsorship; E-Sports sponsorship; perception of sponsorship;

   Abstract : Problem: This thesis addresses the rapid growth and increasing influence of E-Sports asa popular and competitive sport, along with the opportunities it offers for marketing andbrand promotion. Despite its popularity, there needs to be more knowledge andinformation about sponsorship in E-Sports and the dynamics of sponsor relationships withE-Sports consumers. READ MORE

5. 4. Fan Art and Creative Community : THE MEANING OF ART IN ONLINE FANDOM

   University essay from Uppsala universitet/Konstvetenskapliga institutionen

   Author : Sally Wertwein Samuelsson; [2023]
   Keywords : participatory Culture; Fandom; Fan Art; Interview; Wellbeing; Online Community; Deltagande Kultur; Fan Kultur; Online Konst; Intervju; Välmående; Online Kultur;

   Abstract : This study investigates the individual experience of viewing fan art and creative works within fandom, as well as the community’s potential to be a place for learning or to develop creative skills. I approach the fandom of Final Fantasy XIV, a massive multiplayer online game, on the online platform Tumblr, asking for fans’ experience with creative content and community connections. READ MORE

6. 5. “I am the problem, it’s me” : A Netnographic Analysis of ‘Swiftie’ Prosumers on YouTube Shorts

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Írisz Beatrix Ősze; [2023]
   Keywords : Fan Studies; music fandom; online fan communities; Swifties U G; prosumption; interpretivism; Netnography; YouTube Shorts;

   Abstract : The popularity of Taylor Swift has been growing rapidly on social media after the release of her ‘Midnights’ album on 21 October 2022. The lead single of the album, ‘Anti- Hero’ and the ‘Anti-Hero Challenge’ initiated by the singer inspired 17 thousand fans (Swifties) to share their own anti-heroic stories inspired by the song. READ MORE