Essays about: "fashion blogs"

Showing result 1 - 5 of 17 essays containing the words fashion blogs.

  1. 1. Reading Fashion? Exploring Fashion Media Use Among American Young Adults

    University essay from Malmö högskola/Fakulteten för kultur och samhälle (KS)

    Author : Alexandra Antonova; [2017]
    Keywords : fashion; media practice; communication;

    Abstract : Modern media environment is characterized by extreme diversification and fragmentation. Fashion news are provided not only by magazines but also in social media, various websites, blogs. This affected media practices and experiences with fashion media consumption. READ MORE

  3. 2. Celebpreneurship : The Evolvement of Entrepreneurship through Celebrification

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Burak Celebi; Markus Schumacher; Matthias Hunz; [2016]
    Keywords : Celebpreneurship Celebrity Entrepreneurship Celebrification Effectuation Causation Online Networks Capitals Bloggers Case Study Observational Research;

    Abstract : This study investigates and aims to capture a new phenomenon: “celebpreneurship”, a new form of entrepreneurship emerged through the celebrification process. Where ordinary individuals transform into celebrities, and become entrepreneurial when they reach certain amount of “well-knowness”, in order to monetize their activities. READ MORE

  4. 3. Blogs as a new tool of communication and promotion of fashion brands : How do fashion companies make use of bloggers as a new tool of communication to promote their brands?

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Camille PELAT; Madeleine CABOT; [2016]
    Keywords : branding; fashion; fashion brands; fashion blogs; bloggers; online communication; web 2.0; social media; word-of-mouth;

    Abstract : Title: Blogs as a new tool of communication and promotion of fashion brands. Research question: How do fashion companies make use of bloggers as a new tool of communication to promote their brands? Purpose: The purpose of this study is to observe and explore how the fashion brands use bloggers and their blogs as a new method to advertise and communicate about them and their products to consumers. READ MORE

  5. 4. The practice of blogging : slow fashion and sustainable consumption

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Camilla Naess; [2016]
    Keywords : slow fashion; sustainable fashion; sustainable consumption; blog; practice;

    Abstract : The textile industry is the second largest polluter in the world after the oil industry. It is also the fastest growing export industry in Sweden. In Sweden therefore public opinion puts high pressure on the industry to become greener. Green consumption, e. READ MORE

  6. 5. Social Media, Insta-Culture and The Reinvention of Fashion Week

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Victoria Andersson; Louise Jandér; [2016]
    Keywords : fashion; fashion week; social media; designers; change; society; consumers; Instagram; entertainment;

    Abstract : Background: It is clear that the fashion industry is experiencing a change as a result of the explosion of social media. Today the four key social media platforms for fashion houses are Instagram, Facebook, Twitter and Snapchat. The society has created a culture around these media platforms, which is referred to as insta-culture. READ MORE