Essays about: "fashion company"

Showing result 1 - 5 of 247 essays containing the words fashion company.

1. 1. How macro factors influence decision-making in the fashion industry value chain

   University essay from Göteborgs universitet/Graduate School

   Author : Filippa Johnsson; Roos Kramer; [2023-07-19]
   Keywords : ;

   Abstract : The complexity of the macroenvironment and value chains within the fashion industry has increased the importance of strategic value chain configurations. The global influence and awareness of macro factors has made it more challenging for decision-makers to integrate macro-environmental changes in their strategic decisions. READ MORE

3. 2. Damned if you do, damned if you don't.

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Felix Ellqvist; Nicholas-Joel Kisling; Katharina Nadine Junge; [2023]
   Keywords : H M; sustainability; case; brand image; brand reputation; vocal; brand management; strategy; Business and Economics;

   Abstract : “(Un)sustainable fashion: H&M breaks promise.” “H&M sued for greenwashing claims, again.” “H&M under fire!” Helena Holgersson is sitting in her office on the top floor of H&M’s Stockholm Headquarters staring at the headlines flickering on her computer screen. READ MORE

4. 3. The Fast Fashion Business Model vs. Environmental Sustainability: A Case Study of Stronger

   University essay from Jönköping University

   Author : Hermon Tesfay; Tilde Herrlin; [2023]
   Keywords : fast fashion business model; environmental sustainability; sustainable fast fashion brand; sustainable decision-making;

   Abstract : The fast fashion industry is considered to be the second most polluting industry in the world, facing many challenges regarding environmental sustainability. Due to the rising interest and awareness in environmental sustainability, this study was conducted to discover how fast fashion companies make decisions regarding environmental sustainability and how these decisions are affected by the fast fashion business model. READ MORE

5. 4. Sustainability-Linked Bonds - A Case Study of H&M

   University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

   Author : Waldemar Andersson; Larysa Karsayeva; [2023]
   Keywords : Sustainability-linked bond; fast fashion; green financing; transition;

   Abstract : The thesis investigates the sustainability-linked bond issuance by fast fashion company H&M in the midst of the Covid-19 pandemic. The study contributes to existing literature by providing observations of real-world practitioners on the cost-benefit considerations of SLB issuance, in particular, challenging the notion of a "free lunch", conversely concluding that the greatest concern is attributed to potential reputational damage in the event of missed targets. READ MORE

6. 5. To be sustainable or to be fashionable? That is the question... : A quantitative study of the consumer's perspective on CSR in the fast fashion industry

   University essay from Högskolan i Halmstad

   Author : Maja Hörnell; Emma Alsaker; [2023]
   Keywords : CSR; fast fashion; consumer behaviour; purchasing decision; ethic; greenwashing; brand image; CSR; konsumentbeteende; fast fashion; köpbeslut; etik; greenwashing; varumärkesbild;

   Abstract : The purpose of the paper is to create a deeper understanding of the effects a company’s CSR activities have on consumers' purchase decisions in the fast fashion industry. Additionally, how consumers' brand image changes when a company does not meet the criteria for CSR initiatives. READ MORE