Essays about: "female athletes"
Showing result 16 - 20 of 48 essays containing the words female athletes.
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16. ”Hand reach star excursion balance test” : Assessment of dynamic functional mobility in female elite team gymnasts in relation to overuse injuries
University essay from Luleå tekniska universitet/Institutionen för hälsovetenskapAbstract : Background Clinical usable assessment methods to quantify mobility, balance, stability and postural control functions together in a full kinetic chain movement are sparse. Normative data of such dynamic functions in different group of athletes are still lacking and therefore the relationship between dynamic functional mobility and overuse injuries are also unknown. READ MORE
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17. "Woke-Washing" a Brand : An Analysis of Socially Progressive Marketing by Nike on Twitter and the User Response to it
University essay from Uppsala universitet/Institutionen för ABMAbstract : This study examines two marketing campaigns on the social media platform Twitter by the brand Nike, with the campaigns involving American football player Colin Kaepernick and tennis player Serena Williams respectively. The study specifically explores how Nike utilizes socially and politically progressive values in these marketing campaigns and how users then respond to it on Twitter, with the source material consisting of four Twitter-posts, two by Nike and one each by the two athletes involved, as well as the replies by other Twitter-users to those posts. READ MORE
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18. “We Always Have to be the Nice Ones, be the Ladies”: A Postfeminist Analysis of how Sports Marketing Reflects Female Athletes’ Lived Experiences
University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)Abstract : Current debates about representations of female athletes in the media consist mainly of textual analyses research produced by scholars who observe the topic from different theoretical frameworks. To better comprehend the relation between women athletes and media’s representation of them, in particularly advertising, this thesis aims to converse with up-and-coming professional and collegiate sportswomen as a way to examine what kind of correlation, if any, there is between sports commercials’ portrayals of female athletes and their actual reality. READ MORE
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19. Gender Bias in Sports Commentary : the CrossFit Games
University essay from Högskolan Väst/Avd för utbildningsvetenskap och språkAbstract : This paper examines the phenomenon of gender-biased language of sports commentary in the 2019 CrossFit Games. Three events from the 2019 CrossFit Games were transcribed verbatim and analyzed to answer five hypotheses relating to the overarching question of this paper; Do commentators' talks contain noticeable differences in the mentions of female and male athletes? The results of the five hypotheses were mixed; two were confirmed, two were ambiguous, and one was refuted. READ MORE
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20. The correlation between injury prevalence, training load and cardiovascular capacity in adolescent handball players
University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskapAbstract : Background: Today, sport specific high school educations is a common alternative for students applying for educations. The majority of the larger cities in Sweden has this option for adolescent athletes, allowing them to start their journey towards the elite in an early age. READ MORE
