Essays about: "female portrayals"

Showing result 16 - 20 of 39 essays containing the words female portrayals.

1. 16. Grandma on YouTube: a case study of the older female YouTuber Korea Grandma

   University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

   Author : Min Joo Kim; [2020]
   Keywords : micro-celebrity; older adults; older women; ageism; gendered; YouTube; South Korea; Korea Grandma; granfluencer; silver creator; Social Sciences;

   Abstract : Older women have long been invisible and marginalized in society and culture at large because of the ‘gendered’ ageist stereotypes towards them. Especially, ageist stereotypes towards older women have been reinforced by their invisibility and stereotypical portrayals in traditional media. READ MORE

3. 17. Not just a kvinnofråga A content analysis of Swedish press portrayals of men & #MeToo

   University essay from Institutionen för tillämpad informationsteknologi

   Author : Elissa Shaw; [2019-08-07]
   Keywords : #MeToo; content analysis; media framing; masculinities; gender portrayal;

   Abstract : With its sudden outbreak in October 2017, the anti-harassment movement #MeToo quickly created a vast, worldwide impact on social media, in the traditional press as well as in everyday lives. In Sweden especially, a country with a long history in fighting for gender equality, women in their thousands shared their stories of sexual harassment and came together both as individuals and as occupational groups to raise a collective voice. READ MORE

4. 18. What do consumers say? : Exploring Consumers' Opinion on Femvertising in Fashion

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Anjali Acharya; Lycke Ristimäki; [2019]
   Keywords : femvertising; consumer opinion; fashion advertising; social effects; feminism; gender role;

   Abstract : Fashion advertising has long been repudiated for fostering narrow and stereotypical imagery of women. Today consumers demand advertisements to be inclusive and real in their portrayals. READ MORE

5. 19. Women Sell Mascara, Men Sell Machines? : A Content Analysis of Gender Portrayals in Swiss Prime-Time TV Advertisements

   University essay from Stockholms universitet/JMK

   Author : Nanina Studer; [2019]
   Keywords : Switzerland; gender; gender portrayals; stereotyping; gender stereotyping; advertising; television advertising;

   Abstract : This study analyzes gender portrayals in Swiss prime-time television advertising with regard to gender stereotypes. A content analysis of 449 characters of 412 distinct advertisements sampled from four selected German-speaking TV channels in Switzerland was carried out. READ MORE

6. 20. Responsibility to Represent : Representation of conflict related sexual and gender-based violence; a thematic analysis of World Bank and ICRC documents

   University essay from Uppsala universitet/Teologiska institutionen

   Author : Julia Svensson; [2019]
   Keywords : sexual and gender-based violence; conflict; the World Bank; the ICRC; representation; thematic analysis; intersectionality; structural violence;

   Abstract : Producing information today is unprecedented in both speed and accessibility. This is a benefit of living in these IT times. There is more knowledge available than ever before, which is as fantastic as it is problematic. It leaves both the producer and the user of this information responsible for assessing and interpreting it. READ MORE