Essays about: "female portrayals"
Showing result 6 - 10 of 39 essays containing the words female portrayals.
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6. Time to Love: Romantic comedies and narratives of LOVE – from a Swedish context
University essay from Göteborgs universitet/Institutionen för globala studierAbstract : This study explores the relation between love and romantic comedies, (aka romcoms), among people living in Sweden. Romcoms, being one of the most popular film genres ever, has often been subject to critique of not being serious enough and to derange people’s perceptions love. READ MORE
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7. The Power of the Power Suit : How do the representations of women’s work in American Vogue reflect the changes in the female labour force participation rate from 1900 to 2020?
University essay from Lunds universitet/Ekonomisk-historiska institutionenAbstract : The increase in female labour force participation rate can be considered as the most significant labour market trend taken place over the last 120 years in the United States. However, despite the drastic increase, women’s labour participation has stagnated since the mid-1990s. READ MORE
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8. Consumers’ perception of Femvertising as a Digital Marketing Strategy in the Beauty- and Apparel Industry : A Qualitative Study of Swedish Gen Z Consumers
University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhetAbstract : This paper is about femvertising which is used as a strategy within marketing to attract female consumers. This strategy is done by companies by pushing for gender equality and female empowerment in their ads. There is a lack of research regarding how femvertising affects consumers' purchase intentions and buying behavior. READ MORE
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9. Porträtteringen av entreprenörer i lantbrukspress : en befästning och frigörelse av stereotypa mönster
University essay from SLU/Dept. of EconomicsAbstract : Entreprenörer och lantbrukare är manligt kodade koncept med manliga konnotationer. När lantbrukare studeras som företagare finns det en risk att den maskulint kodade entreprenören i samklang med den maskulint kodade lantbrukaren blir dubbelt stereotypiserad. READ MORE
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10. Empowering Arab Women through Media Development : A case study
University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Abstract : The media have power: they create frames of conceptions, influence attitudes and behaviour, and monitor the conduct of government officials. For women, the media can suggest ways and means to defend civil rights and gain access to society’s resources and opportunities. READ MORE