Essays about: "firm maturity"

Showing result 1 - 5 of 66 essays containing the words firm maturity.

  1. 1. Lost in the Weeds : Understanding the Firm's Perspective of Regulations on Marketing Communications in the Canadian Cannabis Industry

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Benjamin Farnworth; Edward Williams; [2023]
    Keywords : External Regulation; Marketing Communication; Institutional Theory; Institutional Pressures; Isomorphic Pressure; Canadian Cannabis Industry;

    Abstract : Background: Marketing communication is the process of communicating with the customer, this is all communicative materials that are produced by the firm in order to influence the consumer. Regulations are all the rules, instructions, memos issued by a market authority that dictate the ways a firm may present their brand. READ MORE

  3. 2. Aligning Business Intelligence initiatives with business strategies : Identifying alignment challenges and mitigators in SMEs

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Anton Börjesson; [2023]
    Keywords : Business intelligence; SMEs; IT and business alignment; IT alignment challenges; Business Intelligence; SMF; IT och affärsanpassning; Utmaningar med IT-anpassning;

    Abstract : Purpose: The purpose of this study is to enrich the literature, by increasing the understanding of how business intelligence (BI) initiatives can be aligned with the business strategy in small and medium enterprises (SMEs). Thus, prior research is insufficient in terms of BI and IT alignment research in SMEs. READ MORE

  4. 3. Digital maturity among Swedish manufacturing SMEs : Recommendations on how to utilizedigitalization when internationalizing

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Amanda Järncrantz; Caroline Fritz; [2023]
    Keywords : Digital competence; Digital maturity; Digitalization; Internationalization; Small and medium-sized enterprises SMEs ; Export; Born Digitals;

    Abstract : The emergence of digitalization and its prevalence is constantly changing the environment inwhich business operates, and consequently the firm’s way of conducting business. Having theability to work with digital maturity is thus a prerequisite for a firm that wants to survive thecompetitive market that prevails today. READ MORE

  5. 4. The Road Towards Service-Integrated Offerings for Product-Centred Manufacturing Firms : A Case Study within Husqvarna

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Kajsa Ivarsson; Eric Seing; [2023]
    Keywords : ;

    Abstract : In recent years there has been an increase in servitisation amongst manufacturing firms. Change could be inevitable to stay competitive in this fierce innovative environment and is therefore an ongoing topic that needs to be addressed. READ MORE

  6. 5. Optimal Capital Structures under the Vasicek Stochastic Interest Rate Model

    University essay from KTH/Matematik (Avd.)

    Author : Oscar Danielson; Tom Hagéus; [2023]
    Keywords : Vasicek model; stochastic interest rate model; optimal capital structures; tax benefits; bankruptcy costs; transaction costs; optimal leverage ratio; optimal debt maturity; Vasicekmodell; stokastisk räntemodell; optimala kapitalstrukturer; skattefördelar; konkurskostnader; transaktionskostnader; optimal belåningsgrad; optimal löptid;

    Abstract : This study applies the Vasicek stochastic interest rate model in order to determine optimal capital structures for listed firms. A Swedish interest rate data set is used to estimate Vasicek model parameter that are reliable and independent of initial start values. READ MORE