Essays about: "framing theory"

Showing result 6 - 10 of 332 essays containing the words framing theory.

  1. 6. The Abortion Debate in the U.S. Media : A Critical Discourse Analysis of the Abortion Debate within two prominent U.S. News Outlets Leading Up to and Following the Overturn of Roe v. Wade

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Merle von der Hülst; [2023]
    Keywords : U.S. media; abortion; Roe v. Wade; Fox News; CNN; Hegemony; Critical Discourse Analysis; Frame Analysis; Media Bias;

    Abstract : The aim of this study is to analyze whether any media bias and framing can be observed in the U.S. news reporting surrounding the topic of the abortion debate. And if yes, how they are being presented to their respective audiences. READ MORE

  3. 7. Framing sustainable consumerism in the retail market : a case study of Axfood

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Antonia Wistbacka; [2023]
    Keywords : environment; communication; framing; sustainable consumerism; retail market; consumers;

    Abstract : The pressure on retail businesses to be a part of, or even lead, the transition into a more sustainable world is putting a lot of pressure on the wholesale market. The debate on whom the responsibility should fall on is divided between consumers, the government, and companies. READ MORE

  4. 8. Media Representations of Doping in Sports : An Analysis of How Media Frames Men and Women in Doping Scandals

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Carolina Guglielmetti; [2023]
    Keywords : doping; framing; media representation; Lance Armstrong; Marion Jones; performance-enhancing drugs;

    Abstract : In this thesis we delve into the profile doping scandals involving Marion Jones and Lance Armstrong. Our aim is to analyze how the online news media portray doping allegations in sports specifically on these two athletes. READ MORE

  5. 9. Trust in Motion: Navigating the Liability of Distrust in Autonomous Vehicle Digital Brand Communication

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Saga Blomström; Josef Waldfogel; [2023]
    Keywords : Automated vehicles; Autonomous; AV; Artificial intelligence; AI; SAE level 5; Digital Brand Communication; Liability of distrust; Startups; Source credibility model; Framing theory; Social Sciences;

    Abstract : While previous research has primarily focused on the sources and causes shaping attitudes towards artificial intelligence and autonomous vehicles, this research attempts to shed light on the communication efforts employed by autonomous vehicle companies. Using qualitative content analysis of the website material from three distinct SAE level 5 autonomous vehicle organizations, the study aims to achieve two primary objectives: to investigate how digital brand communication in the autonomous vehicle industry addresses the liability of distrust, and to propose improvements for redesigning communication to reduce consumer distrust. READ MORE

  6. 10. Framing Yunnan Tourism: An Analysis of News Coverage in People's Daily : Examining the Shift in Contexts of Yunnan Tourism in People's Daily Over Time

    University essay from Uppsala universitet/Institutionen för lingvistik och filologi

    Author : Maximilian Lybäck; [2023]
    Keywords : People s Daily; China; Tourism; Stereotyping; Yunnan; Qualitative and Quantitative content analysis; Comparative analysis; Discourse analysis;

    Abstract : This study examines how People's Daily portrayed tourism and minorities in its news coverage. The study includes both quantitative and qualitative components. READ MORE