Essays about: "funabashi"
Found 1 essay containing the word funabashi.
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1. "Home Sweet Home" - A Controversial Thought? - A Case Study of IKEA in Japan
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : IKEA Funabashi has overall proven itself to be successful since its establishment in Japan in 2006. They have chosen to adapt themselves to obligatory cultural aspects while still being able to standardize their products and keep what makes them special – their so-called “Swedishness”. READ MORE
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