Essays about: "fundamental niche"
Showing result 6 - 6 of 6 essays containing the words fundamental niche.
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6. The Long Tail of Loyalty : Case study of Apple Premium Resellers in Sweden
University essay from IHH, FöretagsekonomiAbstract : Background: The Internet has created new efficient channels of doing business. For this nontraditional market, a business strategy that is both effective and efficient needs to be employed. The Long Tail business strategy was developed by Chris Anderson in 2006. READ MORE