Essays about: "guidelines for cross cultural communication"
Showing result 1 - 5 of 6 essays containing the words guidelines for cross cultural communication.
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1. A Bite of Odd : Innovation for exchange cultural values of Chinese offal
University essay from Linnéuniversitetet/Institutionen för design (DE)Abstract : Cultures are constantly interacting in the globalized world, and concerns of misunderstanding and prejudice against different cultural values have surfaced. People's perceptions of food are influenced by their cultural values. Offal is undoubtedly controversial in different cultures, they are viewed with distrust, disgust, or enjoyment. READ MORE
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2. Cross-cultural differences in marketing communications : The Importance of cross-cultural differences in the marketing communications: Investigated in Central and Eastern Europe.
University essay from Avdelningen för företagsekonomiAbstract : Despite the globalization and cultures’ convergence, it is scholarly recognized that cross-cultural issues are important in a business context, especially for companies extending their activities internationally. However, existing theory does not provide an explicit answer of how cultural differences between countries influence customers’ perception of different aspects of marketing communication mix. READ MORE
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3. Communication as a CROSS-CULTURAL challenge for international management; a case study of Gina Tricot
University essay from Internationella HandelshögskolanAbstract : Cross-cultural communication challenges arise for managers in international corporations on a daily basis, and in order to evaluate why these challenges occur we conducted a case study in collaboration with the fast-fashion corporation Gina Tricot. Our work challenges the influential theory that cultural proximity leads to less miscommunication within the business environment. READ MORE
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4. The internal market for gambling services and the need for a clearer proportionality test
University essay from Lunds universitet/Juridiska institutionenAbstract : The regulation of games of chance bears significant moral, cultural and historical features throughout the EU Member States. The particularities of gambling activities, and notably the risks they entail and the revenues they generate, have determined Member States to strictly regulate this market sector, and indeed, in some cases, to entrust the provision of such services to state-owned monopolies. READ MORE
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5. Defining the best practices and guidelines for building successful multicultural teams
University essay from Blekinge Tekniska Högskola/Avdelningen för programvarusystemAbstract : “When in Rome do as the Romans do” – this hundreds years old proverb is still very actual today. Even more, nowadays you don’t even have to go to Rome to feel cultural differences. READ MORE