Essays about: "h m business model"
Showing result 1 - 5 of 17 essays containing the words h m business model.
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1. Communicating Environmental CSR-Efforts in a Non-Sustainable Industry : A Comparative Study of Patagonia's and H&M's Environmental CSR Communication Using a Multimodal Critical Discourse Analysis
University essay from Uppsala universitet/Institutionen för informatik och mediaAbstract : The fashion industry is distinguished by two types of companies: slow fashion companies, such as Patagonia, characterized by environmentally friendly business practices, and fast fashion companies, such as H&M, premised on a less environmentally sustainable business model (Fletcher 2010; Bick, Halsey & Ekenga 2018). Although Patagonia and H&M are founded on different business models, their ECSR communication is similar. READ MORE
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2. CSR Communication: a promotional tool or a portrayal of the reality? : An explorative study in the apparel and footwear industry
University essay fromAbstract : The fashion industry is a recurring topic in the media, especially regarding the responsibility the fashion companies should take, which has created skepticism from stakeholders. This skepticism is based on that the stakeholders do not know what the companies do concerning corporate social responsibility and the companies communicate CSR with the hope of creating legitimacy on the market. READ MORE
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3. Antecedents of buying intention towards bio-cotton clothing : A quantitative study among young business students at USBE
University essay from Umeå universitet/FöretagsekonomiAbstract : Due to the growing involvement of external stakeholders including pressure groups such as Greenpeace, sustainability issues have increasingly become a focus point in the business sector. Thereby, many businesses began to integrate sustainability into their corporate mission and vision. READ MORE
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4. The Dark Side of Fast Fashion - : In Search of Consumers’ Rationale Behind the Continued Consumption of Fast Fashion
University essay from Stockholms universitet/Företagsekonomiska institutionenAbstract : This study investigates the underlying rationale of environmentally and socially conscious young Swedish consumers for their continued consumption of fast fashion. Furthermore this study assesses influential factors that shape young Swedish consumers’ attitudes and beliefs towards fast fashion. READ MORE
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5. DEFining sustainability, : a consumer versus company view in the Swedish apparel industry
University essay from Akademin för textil, teknik och ekonomiAbstract : There is not just one official definition of sustainability, but instead over three hundred. Previous studies together show tendencies towards a possible gap in the consumer versus company definitions of sustainability in apparel. A gap in how sustainability is defined. READ MORE