Essays about: "health consumers"
Showing result 1 - 5 of 311 essays containing the words health consumers.
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1. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh
University essay fromAbstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE
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2. Consumers’ willingness to pay for food safety attributes of nectarines : A discrete choice experiment in the Polokwane Municipality of Limpopo, South Africa
University essay from SLU/Dept. of EconomicsAbstract : Consumer concerns about food safety are growing, and there is an increasing demand for quality fruits and vegetables. As such, fruit control procedures and standards should be based on understanding consumers’ choices and preferences. READ MORE
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3. Sockerskattens roll i utvecklingen av hälsosamma matvanor för barn - en studie som belyser hur en sockerskatt kan påverka svenska livsmedelsföretag.
University essay from SLU/Dept. of EconomicsAbstract : Allt fler länder börjar se ett växande folkhälsoproblem samt att det samhällsekonomiska perspektivet påverkas negativt till följd av en hög sockerkonsumtion bland befolkningen. I Sverige har man börjat se en minskning av direktkonsumtionen av socker (råsocker och bitsocker) samtidigt som intaget av socker i form av choklad, konfektyr som bakverk, godis samt läskedrycker har ökat kraftigt. READ MORE
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4. Possible sugar substitutes to reduce sugar in bread : without affecting taste and quality
University essay from SLU/Department of Molecular SciencesAbstract : The World Health Organization (WHO) is recommending a reduction of added sugars in food to decrease non-communicable diseases. This study was made in a collaboration with the bread company Pågen, who wants to reduce the added sugar, sucrose, to meet the recommendations from WHO and the consumer's wishes for less sugar in bread. READ MORE
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5. A Guilt-free Guilty Pleasure - A Qualitative Study of Consumers’ Process of Coping with the Tension between Health and Hedonism
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: A Guilt-free Guilty Pleasure: A Qualitative Study of Consumers’ Process of Coping with the Tension between Health and Hedonism Course: BUSN39 - Degree Project in Global Marketing Authors: Y Nhi Do & Georgia Kakaletri Keywords: Guilt-free Narratives, Healthism, Hedonic Food Consumption, Sensemaking, Cultural Branding, Identity Purpose: The purpose of this thesis is to explore the way consumers make sense of guilt-free narratives in the case of hedonic food consumption and how they cope with the tension between healthism-hedonism. Background: Most relevant studies in the field of food and health focus on psychological motives, and mainly follow a quantitative methodology, which lacks an in-depth analysis of the topic. READ MORE
