Essays about: "helen Johansson"

Found 4 essays containing the words helen Johansson.

  1. 1. MENTAL ILLNESS AND THE TRAUMAS OF APARTHEID A Psychoanalytical Reading of Zoë Wicomb’s Playing in the Light

    University essay from Göteborgs universitet/Institutionen för språk och litteraturer

    Author : Nansi Soulakeli Johansson; [2019-09-10]
    Keywords : Wicomb; Mental Illness; Psychoanalysis; Trauma;

    Abstract : Zoë Wicomb’s novel Playing in the Light (2006) critically examines the perilous times of apartheid in South Africa through the condition of play-whites. This thesis particularly focuses on the psychological unrest and traumatic experiences of two characters – Marion Campbell, and her mother, Helen Charles – whose disarrayed mental state is believed to be emblematic of the destructive ramifications of apartheid and the play-white act on the human psyche. READ MORE

  2. 2. Student Recruitment for the Mobile Generation : An Exploratory Study of Mobile Marketing Practices in the International Higher Education Industry

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Marian Zinn; Helen Johansson; [2015]
    Keywords : Mobile Marketing; Student Recruitment; Student Marketing; Admissions Marketing; Higher Education Marketing; Enrollment Funnel; Higher Education Institutions; Mobile Devices; Smartphones; University; Mobile Student Recruitment; Mobile Internet; Mobile Advertising; Mobiles Marketing; Studentenanwerbung; Studentenrekrutierung; Studenten-Rekrutierung; Studenten Marketing; Mobile Studenten Rekrutierung; Universität; Hochschule; Mobiles Internet; Mobile Werbung;

    Abstract : Background:In an increasingly market-driven and global higher education industry, characterized by growing international competition and the emergence of disruptive mobile technologies, higher education institutions (HEIs) are challenged to adopt innovative ways of marketing for student recruitment to sustain student enrollment numbers. Within this new landscape the concept of mobile marketing for student recruitment has become an important issue for HEIs. READ MORE

  3. 3. Sports sponsorship : Brand awareness, brand image and purchase intention of sport audience towards linked and unlinked sponsors

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Huda Alzubaidi; Aida Bou Assaf; Helen Johansson; [2013]
    Keywords : Linked sponsors; unlinked sponsors; sports sponsorship;

    Abstract : purpose: The purpose of this thesis is to research in the two different types of sponsors i.e. linked and unlinked sponsors. An investigation of whether a difference between these two types of sponsors exists. READ MORE

  4. 4. Causation in Hull Insurance - A Comparison of English and Nordic Marine Insurance

    University essay from Lunds universitet/Juridiska institutionen

    Author : Helen Johansson; [2013]
    Keywords : Law and Political Science;

    Abstract : In marine insurance causation is a fundamental principle. Causation defines if a loss falls under the insurance policy or if the loss is too remote to be considered under the insurance policy. In order to define the necessary causal connection different principles are used in different countries, or in relation to different perils. READ MORE