Essays about: "high-growth start-up"

Found 3 essays containing the words high-growth start-up.

  1. 1. The Entrepreneur's Hunt for Smart Money: A qualitative study of the entrepreneur's perspective on the investment process

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Frida Nordenfors; Filippa Wähl; [2020]
    Keywords : entrepreneurial finance; entrepreneurial investment process; entrepreneur-investor relationship; expansion phase; high-growth start-up;

    Abstract : Start-up companies, and subsequently the entrepreneurs, have an increasingly important role in today's global economy. Besides contributing to economic growth, they also have a crucial impact on the society in promoting innovation and productivity since their businesses contribute to technological changes and innovative solutions. READ MORE

  2. 2. Marketing in e-Commerce through the Implementation of the Service Perspective : A Case Study of the Start-Up Firm - EarnBidWin.com

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi; Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Nima Beik; Kim Bergqvist; Jihane Karam; [2012]
    Keywords : e-Commerce; reverse auctions; marketing; service perspective;

    Abstract : This Thesis will begin by highlighting the significance of social media networks and e-Commerce in today’s business environment. The purpose of this paper is to develop an external marketing strategy that can be employed by start-up firms operating in the e-Commerce of reverse auction sites. READ MORE

  3. 3. E-commerce : A study on women's online purchasing behavior

    University essay from Högskolan i Jönköping/IHH, EMM (Entrepreneurskap, Marknadsföring, Management); Högskolan i Jönköping/IHH, EMM (Entrepreneurskap, Marknadsföring, Management); Högskolan i Jönköping/IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Malin Eliasson; Johanna Holkko Lafourcade; Senida Smajovic; [2009]
    Keywords : E-commerce; women; online purchasing behavior; online shopping; Internet shopping; E-handel; kvinnor; Internet köpbeteende; Internet handel;

    Abstract : AbstractKey words:E-commerce, women, online purchasing behavior, online shopping, Internet shoppingPurpose: The purpose of this thesis is to map out the present behavior of women between 40-55 years concerning Internet shopping. Fur-thermore, the research aims at finding and analyzing factors that might help marketers when persuading the target group to increase their usage of Internet as a purchasing channel for home textile and decorations. READ MORE