Essays about: "hip-hop music"

Showing result 16 - 20 of 22 essays containing the words hip-hop music.

1. 16. Keepin' It Real vs. Bling-Bling: Shopping for Identity among Swedish Hip-hoppers

   University essay from Lunds universitet/Socialantropologi

   Author : Carolina Larnett; [2012]
   Keywords : social anthropology; authenticity; identity; popular culture; hip-hop; culture; youth; community; Social Sciences;

   Abstract : This paper describes the discourse of authenticity and the creating of identity through popular culture, using hip-hop, as a case to study. Based on data from how Swedish youth take in hip-hop through music lyrics, rapper stereotypes, the gangster rap subgenre and rap battles, it shows that including oneself into this culture can lead to changes in one’s identity and the redefinition of one’s persona. READ MORE

3. 17. Rap: A tool for promoting change amongst youth in West Africa? The case of AURA’s Poto Poto project

   University essay from Malmö högskola/Fakulteten för kultur och samhälle (KS)

   Author : Horngren Myriam; [2011]
   Keywords : ;

   Abstract : With 60% of the youth population under 25 (OECD 2007), West Africa possesses an abundance of potential, but also faces major challenges. It is currently unable to provide this youth with adequate opportunities or provide them with a voice that could influence their regions to their own advantage. READ MORE

4. 18. Brand personification through music as brand knowledge : Learning from the perspective of consumers of hip-hop music in Sweden, on the associations of music in sneaker brands

   University essay from Internationella Handelshögskolan

   Author : Jose Enrique Leyva Navarro; [2011]
   Keywords : brand personality; music-genres; cognitive schemas; brand image research; projective techniques; sneakers tennis shoes ; hip-hop; symbolic consumption; branding; brand knowledge; fashion goods;

   Abstract : Background. Previous research on the investigation of brand personality (BP) can be found to use the personification metaphor of brands through celebrities, occupations and animals. Brand image research aims to discover the human characteristics attached to a brand. READ MORE

5. 19. "Not Perfect Grammar, Always Perfect Timing" : African American Vernacular English in Black and White Rap Lyrics

   University essay from Estetisk-filosofiska fakulteten

   Author : Madeleine Magnusson; [2008]
   Keywords : AAVE; rap music; rap lyrics; hip hop music; Ebonics;

   Abstract : African American Vernacular English, AAVE, is a variant of English spoken mostly by lower-class black citizens in the US. Since the most popular music genre among African Americans today is rap, this paper will describe what characterizes AAVE and rap music, and explore the use of AAVE in rap lyrics of both black and white rappers. READ MORE

6. 20. Hip-hop and Construction of Group Identity in a Stigmatized Area. : A Field Study regarding Cultural Capital among Roma Youths in Konik, Montenegro.

   University essay from Institutionen för socialt arbete

   Author : Sofia Söderlund; Elin Wärnelid; [2008]
   Keywords : Hip-hop; Roma; identity; stigmatization; youth culture; sub culture; cultural capital.;

   Abstract : This research aimed for an extended knowledge and understanding of young people in stigmatized areas and their construction of group identity. With a focus on Roma youths in Konik, Montenegro, and their involvement in hip-hop we wanted to explore what this culture meant to them in relation to their context. READ MORE