Essays about: "hotel Value chain"
Found 3 essays containing the words hotel Value chain.
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1. Sustainability-oriented Business Model: An Analysis of Sustainable Practices in the Context of a Luxury Hotel
University essay from Uppsala universitet/Institutionen för geovetenskaperAbstract : Due to various ongoing environmental crises, there is an urgent need for sustainable solutions and initiatives, as it has become an imperative criterion for businesses to include in their operations. Further, the hospitality sector is a multibillion-dollar industry and has a great impact on not only the economy, but the environment as well. READ MORE
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2. Tourism and marine resource conservation tentacle in tentacle? Zanzibari hotels as biosphere stewards in support of octopus closures
University essay from Stockholms universitet/Stockholm Resilience CentreAbstract : Tourism fuels the Zanzibari economy but adds to the depletion of marine resources. However, the concept of corporate biosphere stewardship suggests that companies with consolidated power can influence sustainability pathways. READ MORE
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3. THE IMPACT OF MERGERS AND ACQUISITIONS ON BRAND VALUE IN THE HOTEL SECTOR DURING THE ECONOMIC CRISIS IN SPAIN. A CASE STUDY OF NH HOTELES & HESPERIA.
University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)Abstract : This dissertation examines the role and impact of the M&A’s created during the economic crisis in the tourism sector on the brand strategy, and their portfolio. We analyze different theories explaining brand concept, the advantages and disadvantages of building a new brand or buying an existing brand, how the portfolio can change after the merger and the concept of rebranding to draw conclusions thought the examination of a case study based on the biggest urban hotel chain in Spain: NH Hotels and its merger with Hesperia. READ MORE