Essays about: "hotel internet"

Showing result 1 - 5 of 13 essays containing the words hotel internet.

  1. 1. Do reviews really affect your hotel decision? : A study about what impact reviews have on the consumers buying decision in the hotel industry.

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Sebastian Davidsson; [2023]
    Keywords : Hotel booking; Online reviews; Consumer decision making process; E-Word-of-mouth;

    Abstract : Background Today the hotel industry has become very digitalized compared to when there was only a travel catalogue to look in. Nowadays people search for information about hotels and read reviews from past guests online. There are different kinds of accommodations and lately it has become popular with shared services like Airbnb. READ MORE

  3. 2. The impact of trust in eWOM through dimensions of source credibility towards purchase intention of a hotel stay

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Hanna Lundin; [2021]
    Keywords : EWOM; Trust; Source Credibility; Hotel industry; Online reviews; Hotel Stay; Purchase intention;

    Abstract : The purpose of this study was to investigate how trust was built from three dimensions of source credibility in an electronic word of mouth space towards purchase intentions of a hotel stay. The chosen dimensions of Source Credibility that were investigated in the study was: Homophily, Expertise and Trustworthiness. READ MORE

  4. 3. Managerial response to eWOM posted by consumers from different cultures : A case study of the hotel industry in northern Sweden

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Marcus Belfrage; Lovisa Palo; [2020]
    Keywords : eWOM; culture; individualistic; collectivistic; hotel; managers; consumers; response; comments; reviews; positive; negative;

    Abstract : Word of Mouth (WOM) is an ancient concept that has been around since the uprising of markets. However, due to the increased internet usage a new form of WOM has emerged called Electronic Word of Mouth (eWOM). The concept of eWOM takes form when consumers communicate with each other or a company online. READ MORE

  5. 4. Working at Home in Relation to Institutionalised Individualism : - A Critical Master’s Dissertation

    University essay from Södertörns högskola/Sociologi

    Author : Andreas Kjörling; [2020]
    Keywords : Working at home; Covid-19; Institutional invidualism; Critical theory; Social critical realism; Hemarbete; Covid-19; Institutionell individualism; kritisk teori; social kritisk realism;

    Abstract : Globalisation, internet and digitalisation has given cause to vast changes in society, where the individual is to an ever greater extent extradited to oneself through individualisation, flexibilisation and informatisation. Taken together this known as institutional individualisation. READ MORE

  6. 5. The concept of a smart hotel and its impact on guests’ satisfaction, privacy and the perception of the service quality

    University essay from Södertörns högskola/Turismvetenskap

    Author : Mikolaj Domanski; [2020]
    Keywords : Smart hotel; Smart technology; Internet of Things; Information Communication Technology; Service quality; Guest satisfaction;

    Abstract : Smart technology has become very extensive and popular in many areas of our lives in the last few years. Their role is to make life and activities performed by the user easier, faster, better and more interesting. Smart technology has been used for years in areas such as education, industry and transport. READ MORE