Essays about: "how external factors affect the businesses"

Showing result 1 - 5 of 17 essays containing the words how external factors affect the businesses.

1. 1. Perceptions and Challenges of Online marketing Professionals : Online marketing Professionals’ Perceptions of Challenges in the online campaign optimization process. A Qualitative Study

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Maria-Izabela Fieraru; Laura Tímea Kremeny; [2023]
   Keywords : online marketing campaigns; marketers’ perceptions; optimization process; challenges; the theory of planned behavior;

   Abstract : Online marketing professionals' perceptions about the challenges have got huge importance on marketing campaigns and conversion rates. Online marketing professionals' effective digital marketing strategies are crucial for businesses and clients to grow. READ MORE

3. 2. Master of crisis: Strategic management dealing with, and benefitting from, COVID-19 : A multiple case study of Swedish Multinational Manufacturing firms in turbulent markets

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Max Bergstrand; Pontus Jakobsson; Alexander Jarmdahl; [2022]
   Keywords : Strategic management; Crisis; COVID-19; Multinational firms; Manufacturing industry;

   Abstract : Background: The outbreak of COVID-19 caused widespread economic distress with waves of business failures among several industries. Literature suggests that businesses can acknowledge opportunities and profit from shifts in the external environment through strategic management. READ MORE

4. 3. Motivational factors and values of : a study of Swedish producers in local food nodes

   University essay from SLU/Dept. of Economics

   Author : Fanny Blom; Sandra Danielsson; [2021]
   Keywords : local food nodes; economic and non-economic values; Means-End Chain; The Zaltman Methaphor Elicitation Technique; farmers motives;

   Abstract : Securing food for the whole population is a key issue in the world. One way to make it possible is by developing the supply chains to a more sustainable agri-food system. These systems should provide the consumer with good, affordable food while the producers still get a good return for their products. READ MORE

5. 4. Giving employees a voice: An investigation into Danone’s unique employee engagement program as a catalyst for sustainability at work and beyond

   University essay from Lunds universitet/Internationella miljöinstitutet

   Author : Madeleine Helms; [2021]
   Keywords : employee engagement; sustainable development; purpose; collective intelligence; green human resource management; Earth and Environmental Sciences;

   Abstract : The survival of our planet is in crisis, and it is affecting society at large. People recognise companies have significantly contributed to the problem, and stakeholders expect and demand businesses to do better. READ MORE

6. 5. Improving Decision Making Through the Use of BI&A and a Data-Driven Culture

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Fredrik Öberg; Gustav Öhman; [2020-07-08]
   Keywords : Decision Making; Data-Driven Decision Making; Data-Driven Cultures; Data- Driven Organisations; Management Accounting; BI A; BI; Business Intelligence;

   Abstract : Background and problem: Today, businesses act in an increasingly complex environment, that requires organizations to be more adaptive. This increases the value of data analytics and decision support systems such as Business Intelligence & Analytics (BI&A) for decision makers and enables them to make better and quicker decisions. READ MORE