Essays about: "how to do customer analysis"

Showing result 1 - 5 of 179 essays containing the words how to do customer analysis.

1. 1. Digital innovation in Swedish audit firms

   University essay from Göteborgs universitet/Graduate School

   Author : Gloria Mugisha; [2023-07-04]
   Keywords : Audit; digitalization; cloud-based services; automation; data analysis;

   Abstract : Digital innovation has always been at the heart of technological progress and more than ever, it has become an essential business strategy. This technological progress is making companies change their internal processes and rethink their businesses. This is the case for audit firms that have to deal with innovation. READ MORE

3. 2. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?

   University essay from Göteborgs universitet/Graduate School

   Author : Karin Gåsste; Antara Islam; [2023-07-03]
   Keywords : customer lifetime value; customer loyalty; customer relationship management; omnichannel; online store; physical store; Swedish home and consumer electronics retail;

   Abstract : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. READ MORE

4. 3. KEY PERFORMANCE INDICATORS TO INCREASE LOGISTICS PERFORMANCE IN THE DAIRY INDUSTRY : A CASE STUDY IN THE DAIRY INDUSTRY

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Tor Shimamura Fagle; [2023]
   Keywords : Supply Chain; Supply Chain Management; Logistics Performance; Inventory Management; Performance Measure; Performance Measurement System; Key Performance Indicator; MICMAC; Self-Structured Interaction Matrix; Food Supply Chains; Dairy Industry.; Försörjningskedja; Försörjningskedjehantering; Logistikprestanda; Lagerhantering; Prestationsmått; Prestationsmätningssystem; Nyckelprestandaindikator; MICMAC; Självstrukturerad interaktionsmatris; Livsmedelskedja; Mejeriindustri.;

   Abstract : The dairy industry is a complex system that involves many stakeholders and processes, from production to distribution. To measure and improve the performance of this system, a comprehensive and reliable Performance Measurement System (PMS) is needed. A PMS is a tool that helps to evaluate the efficiency and effectiveness of supply chain operations. READ MORE

5. 4. Digital Leadership Capabilities for successful Digital Transformation- Cultural perspective : How do digital leaders' experiences and perspectives on the capabilities needed for successful digital transformation in tech firms differ across different cultural contexts?

   University essay from Jönköping University

   Author : Kiran Raza; Sai Madhavi Palle; [2023]
   Keywords : Digital transformation; Digital leadership capabilities; Leadership; Digital leader;

   Abstract : Introduction: Digital transformation has had a significant impact on the way businesses operate and interact with their clients. The advent of digital technologies has brought about unprecedented changes in customer behavior, necessitating continuous adaptation and transformation to maintain competitiveness. READ MORE

6. 5. Digital Sustainability: How does digital transformation in the tourism industry affect sustainable development? : A case study of the Innovation Voucher Project in Korea

   University essay from Södertörns högskola/Företagsekonomi

   Author : Jongwoo Lim; [2023]
   Keywords : Digital sustainability; Digital transformation transition ; Tourism business; Sustainable development; COVID-19; Service Marketing; Innovation Voucher Project;

   Abstract : This paper examines how the adoption of a series of digital technologies in tourism companies affects economic, social, and environmental sustainability. This research conducted a quantitative survey on tourism companies in Korea to empirically explore the connection between digital transformation and its impact on sustainability. READ MORE