Essays about: "how to set up a small business"

Showing result 1 - 5 of 24 essays containing the words how to set up a small business.

  1. 1. Social Media Influence on Business Performance within B2B Marketing Companies : A qualitative study on social media use and its influence in the context of lead generation

    University essay from Umeå universitet/Företagsekonomi

    Author : Alice Lindqvist; Matilda Bodell; [2023]
    Keywords : SME; B2B marketing; Social media; Business performance; Lead generation;

    Abstract : The use of social media is constantly increasing and digitalization is becoming a bigger and bigger part of both individuals' and companies' daily life. In turn, customers' expectations of companies working within the social media environment are increasing in phase with digitalization. READ MORE

  3. 2. Green hydrogen production in SE4, a business case for large-scale green hydrogen in SE4

    University essay from Lunds universitet/Institutionen för energivetenskaper

    Author : Petter Håkansson; [2023]
    Keywords : Technology and Engineering;

    Abstract : As the greenhouse gas emissions keep on increasing the need for solutions to help reduce emissions across all sectors has never been greater. The European Union has pointed out green hydrogen as a step in increasing the sustainability of the energy sector in Europe. READ MORE

  4. 3. Craft brewing and financial expansion – a study of the Swedish market

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Anders Lingensjö; [2021]
    Keywords : Microbreweries; craft beer; craft beer brewing; small business financing; Sweden;

    Abstract : Craft brewing has seen a remarkable growth, from the first steps in the late 1960s in the USA until today. Breweries in the USA and Western Europe saw a long period of brewery fusions, concentration and closings from after the 2nd world war until roughly late 1990s/early 2000s. READ MORE

  5. 4. Data-driven Management Framework using National and Corporate Culture Analytics to foster Innovation Ambidexterity : A case study on a world leading telecom company

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Chiara Isola; Divya Peddireddy; [2021]
    Keywords : Ambidexterity; Exploration; Exploitation; Innovation; National culture; Corporate culture; Telecommunication Sector; Human Capital; Data-driven Management; Business Strategy; Machine Learning;

    Abstract : Background: In a highly competitive world, leaders of firms highly dependent on innovation, such astelecom companies, must acquire data-driven managerial skills to systematically analyze datasets from multiple points of view to aid decision-making in the new context of Industry 4.0. READ MORE

  6. 5. High-risk Consumer Credit Scoring using Machine Learning Classification

    University essay from Lunds universitet/Matematisk statistik

    Author : Max Mjörnell; Ludvig Levay; [2019]
    Keywords : Machine learning; Scorecard modelling; Logistic regression; Support Vector Machine; Decision Tree; Random Forest; k-Nearest Neighbors; Artificial Neural Network; Voting ensemble; SHAP; LIME; Average Precision score; Feature engineering; Mathematics and Statistics;

    Abstract : The use of statistical models in credit rating and application scorecard modelling is a thoroughly explored field within the financial sector and a central component in a credit institution’s underlying business model. The aim of this report was to apply and compare six different machine learning models in predicting credit defaults for high-risk consumer credits, using a data set provided by a Swedish consumer credit institute. READ MORE