Essays about: "identity sport"

Showing result 1 - 5 of 38 essays containing the words identity sport.

1. 1. Formula 1 Drive to Thrive - How to Handle Success

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Karol Gasienica; August Ström; Cornelia Biller; [2024]
   Keywords : Formula1; business case; success; brand identity; community management; Business and Economics;

   Abstract : The popularity of the Netflix series ‘Drive To Survive’ has almost doubled the amount of Formula 1 (F1) fans thanks to its great storytelling and compelling narratives about the drivers, teams, the rivalries between them and challenges they tackle. The first season aired in 2019 and it is estimated that more than 6. READ MORE

3. 2. Nature Experiences and Education for Sustainability in Physical Education and Teacher Education : Environmental Identities of PE Teachers in Sweden and Switzerland

   University essay from Malmö universitet/Institutionen Idrottsvetenskap (IDV)

   Author : Valerie Jacot; [2023]
   Keywords : Environmental Identity; Environmental Sustainability; Physical Education; Physical Education Teacher Education; Physical Education Teachers; Education for Sustainability; Transformative Learning Theory;

   Abstract : Sport, as a human activity, contributes to the changes happening in the natural environment, making the sport sector a responsible actor for sustainable development. Experiences in nature can raise awareness about our natural environment and possibly influence pro-environmental behaviour and our identities. READ MORE

4. 3. Turning Consumers into Supporters: Understanding Loyalty Through Football Teams

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Tim Kämpe; Axel Paulsson; Marcus Sjöberg; [2023]
   Keywords : Brand loyalty; Brand community; Brand heritage; Brand identity; Brand internalisation; Sports branding; Business and Economics;

   Abstract : Purpose: The purpose of this paper is to examine the fans’ perspective of sport team loyalty and the reasons why brand loyalty is extremely high within sports. Methodology: This paper uses a qualitative research method with both primary data and secondary data. READ MORE

5. 4. European Super League: kicking off the match against FIFA and UEFA. Exploring C-333/21 European Super League Company v FIFA and UEFA in the light of EU competition law, and its effect on the European Model of Sports.

   University essay from Lunds universitet/Juridiska institutionen; Lunds universitet/Juridiska fakulteten

   Author : Rebecka Louise Nordblad; [2022]
   Keywords : Competition Law; Sports Law; EU Law; European Model of Sports; Law and Political Science;

   Abstract : The European Model of Sports includes features that form part of the European identity, such as inclusion, tolerance and respect. It has been developed since the 1990s, and has been a cornerstone in the sports policy documents put forward by EU institutions, and was further strengthened by the introduction of Article 165 TFEU. READ MORE

6. 5. Projected experiences of a Hallmark Sport Event on social media and its contributions to Destination Image : Case study of visitors’ projections on Instagram while attending Svenska Skidspelen 2022 in Falun, Sweden

   University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

   Author : Kristina Hansson; [2022]
   Keywords : Sport tourism; hallmark sport event; destination branding; destination image formation; social media;

   Abstract : Sport events are known to be strategically utilized to ‘sell’ the identity of its host destination. This since projections of and from the sport event can indirectly reflect elements symbolizing the destination, generating an image transfer process. READ MORE