Essays about: "immersive storytelling"

Showing result 1 - 5 of 18 essays containing the words immersive storytelling.

  1. 1. Putting the Pieces Together: A Narratological Reading of Love Medicine

    University essay from Högskolan i Gävle/Avdelningen för humaniora

    Author : Ida Grip; [2023]
    Keywords : Love Medicine; Erdrich; narratology; narrative theory; storytelling; Genette; structuralism;

    Abstract : Louise Erdrich’s Love Medicine is a novel depicting a world of authentic Native American experiences for readers to immerse themselves in. Erdrich creates this immersive setting with an unconventional sense of pace, realistic handling of characters, and clever choices of narration. READ MORE

  3. 2. Design and Examination of Applying Mobile Technologies and Augmented Reality to Support Learning History in the Classroom

    University essay from Linnéuniversitetet/Institutionen för kulturvetenskaper (KV)

    Author : Sepideh Tavajoh; [2023]
    Keywords : Mobile technology; Augmented Reality; Interaction Design; Human User Center Design; Tangible; and Intangible Cultural Heritage.;

    Abstract : In recent decades, debates on applying digital technologies in the humanities field have increased. Discussions focus on developing a sustainable approach to learning humanities using Immersive digital technologies, such as Virtual Reality and Augmented Reality (VR & AR). READ MORE

  4. 3. Branding in the Metaverse: Exploring established brand management perspectives and the advent of decentralized branding on Web 3.0

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Thiago Costa; Alaa Eldin Helal; [2022]
    Keywords : Branding; Brand Management; Metaverse; Decentralization; Blockchain; Web 3.0; NFT; DAO; Decentralized Branding; Business and Economics;

    Abstract : Purpose: The purpose of this exploratory qualitative research is: First, to explore what brands understand by metaverse and how they perform branding in this new context. Second, to investigate how established constructivist approaches to branding are performed within the metaverse. READ MORE

  5. 4. Embodying Balenciaga's 'Afterworld' : Immersive and Experiential Transmedia Storytelling in the Attention Economy

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Viktor Wendt; [2022]
    Keywords : Transmedia storytelling; embodied interaction; immersiveness; experiential marketing; fashion branding; sensory marketing; attention economy;

    Abstract : In today’s ‘attention economy’, it seems insufficient to just offer products. Instead, it is crucial to provide the audience with deep, affective emotions and embodied experiences. This seems to be especially true for the fashion and lifestyle sector. READ MORE

  6. 5. Learning through storytelling : A study in engaging transmedia experience and improvement in learning

    University essay from Högskolan i Skövde/Institutionen för informationsteknologi

    Author : Matilda Manzo; [2022]
    Keywords : ;

    Abstract : The following thesis focus on the use of storytelling and engagment to improve learning in a museum context. To test the hypothesis, a project was created through collaboration with the World Culture Museum in Gothenburg. READ MORE