Essays about: "impact factors of media"

Showing result 1 - 5 of 174 essays containing the words impact factors of media.

1. 1. “Cross Your Fingers and Hope You Don’t Get Hacked” : A Qualitative Study on The Psychological Factors Behind Non-Compliance with Cybersecurity Recommendations

   University essay from Uppsala universitet/Institutionen för informatik och media

   Author : Rebecca Biese; Gabriél Österwall; [2024]
   Keywords : ;

   Abstract : Cybersecurity is one of the most important issues in today’s digitalized society, with new technology and security policies constantly being developed. However, one of the largest challenges threatening cybersecurity is the human factor — an aspect that is often overlooked in cybersecurity research and development. READ MORE

3. 2. NGO Challenges in Providing Aid: Ukraine Context

   University essay from Lunds universitet/Sociologi

   Author : Julija Paskeviciute; [2023]
   Keywords : NGO; Aid; Partnerships; Development; SDGs; Social Sciences;

   Abstract : The NGO role in providing aid and internal/external impacts that are occurring during the process are central pillars in analysing the development objective and Sustainable Development Goals for the future. The challenges that the NGOs face during aid processes are not solely dependent on singular sources and rather require complex, and multi-faced approaches. READ MORE

4. 3. From Data to Decisions: Decisive Factors Influencing Swedish IT SMEs Adoption of Business Intelligence Systems

   University essay from Uppsala universitet/Institutionen för informatik och media; Uppsala universitet/Företagsekonomiska institutionen

   Author : Shayan Nilfouroushan; Tarik Almohtasib; [2023]
   Keywords : SME; Adoption; Business Intelligence BI ; Business Intelligence Systems BIS ; Decision-making; Perceived usefulness PU ; Perceived Ease of Use PEU ; Technology Acceptance Model TAM ; The Technology Organisation Environment Framework TOEF ;

   Abstract : Research Question: Which are the decisive factors that impact the adoption of business intelligence systems (BIS) among IT SMEs in Sweden? Purpose: This paper aims to examine Swedish SMEs and understand which decisive factors have an impact on the decision makers and their adoption of BIS. This study aims to study SMEs that have already adopted BIS. READ MORE

5. 4. Influencer Whitelisting & Dark Posts : A Cross-generational Study on Consumers’ Perception and Trust in Social Media Advertisement

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Sofia Zangrande; [2023]
   Keywords : Influencer marketing; influencer whitelisting; dark posts; social media marketing; influencers; consumer perception; message trustworthiness; millennials; gen-z; gen-x; influencer; marknadsföring; sociala medier; konsumenternas uppfattning; meddelandets trovärdighet;

   Abstract : This paper investigates the perception of dark posts in influencer whitelisting (IWL) and their impact on consumers’ trust compared to other forms of sponsored content on social media. The study employed a mixed-methods approach involving a survey with open-ended questions to gather data from participants across different generational cohorts - GenZ, Millennials and Gen-X. READ MORE

6. 5. Silent Followers! : A Qualitative Study on the Factors Behind Low Comment Engagement Among Luxury Brand Followers on Instagram

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Lara Kayyal; Shahed Karkoor; [2023]
   Keywords : Instagram; Follower Engagement; Algorithm; Social media; Luxury brands.;

   Abstract : This research explores the reasons why followers of luxury brand Instagram accounts engage less frequently through commenting despite having a large number of followers. The study addresses the research question: "Why do Instagram followers of the luxury brand engage less through comments despite having a large number of followers?". READ MORE