Essays about: "importance of business administration to the society"

Showing result 1 - 5 of 8 essays containing the words importance of business administration to the society.

  1. 1. A Disruptive Innovation Approach to Design a Business Model for a Startup DigitalHealthcare Platform.

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik; Mälardalens högskola/Akademin för ekonomi, samhälle och teknik; Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Hekmat Bsirini; Moe Gamil Hashem; Hasitha Gayathri Jayasinghe; [2021]
    Keywords : disruptive innovation - healthcare - business model - digitalization - business model innovation.;

    Abstract : Date: 27/05/2021 Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Hekmat Bsirini, Moe Gamil Hashem, and Hasitha Gayathri Jayasinghe                    (93/04/22)        ( 90\08\23 )                 ( 86/11/04 ) Title: A Disruptive Innovation Approach to Design a Business Model for a Startup DigitalHealthcare Platform. Tutor: Leanne Johnstone Keywords: disruptive innovation - healthcare - business model - digitalization - business modelinnovation. READ MORE

  2. 2. How do influencer marketing agencies work with sustainability as intermediaries? : A multiple case study on influencer marketing agencies presented as a strategy

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik; Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Lovisa Nilsson Eskesen; Alma Hamulic; [2021]
    Keywords : Influencer Marketing; Sustainability; Sustainable Marketing; Future of InfluencerMarketing; Intermediaries;

    Abstract : ABSTRACT Level: Master thesis in Business Administration, 15 cr Institution:  School of Business, Society and Engineering, Mälardalen University  Authors: Alma Hamulic & Lovisa Nilsson Eskesen                                              Title: How do influencer marketing agencies work with sustainability as intermediaries? Keywords: Influencer Marketing, Sustainability, Sustainable Marketing, Future of Influencer Marketing, Intermediaries Research question: “How do influencer marketing agencies work and promote sustainability to their influencers?”  Purpose: The authors aim to investigate how the agencies work with the influencers in terms of sustainability, whether the influencer marketing agency has a given strategy for the influencer to communicate sustainably or not. Method: The interpretivist research paradigm was chosen as the most suitable one in this                                           qualitative study. READ MORE

  3. 3. Global Value Chains, the effects and responses of Multinational Enterprises in a crisis environment : A case study on the effects of the COVID-19 crisis

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik; Mälardalens högskola/Akademin för ekonomi, samhälle och teknik; Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Gabriel Arteaga; Christine Katusabe Mukidi; Fakhri Shehab; [2020]
    Keywords : Global Value Chain; Contingency; Resource-based Management; Global Crisis; Multinational Enterprises;

    Abstract : ABSTRACTDate: Seminar Date: 2 June 2020, Submission Date: 7 June 2020Level: Bachelor thesis in Business Administration, 15 crInstitution: School of Business, Society and Engineering, Mälardalen UniversityAuthors: Gabriel Arteaga Fakhri Qusay Shehab Christine Katusabe Mukidi(96/03/31) (99/01/05) (97/05/15)Title: Global Value Chains, the effects and responses of Multinational Enterprises in a crisis environment: A case study on the effects of the COVID-19 crisisTutor: Edward GillmoreKeywords: Global Value Chain, Contingency, Resource-based Management, Global Crisis, Multinational EnterprisesResearch questions:RQ 1: How does a global crisis affect the parts of multinational enterprises’ global value chain?RQ 2: How do multinational enterprises respond to a global crisis with their functions and actions?Purpose: This study seeks to gain in-depth understanding of how a global crisis can affect an MNE’s production and what response an MNE can use to mitigate the consequences of a global crisis.Method: The method consisted of an abductive approach with the combination of secondary data and semi-structured qualitative interviews with varied top- and middle-level managers within the chosen MNE, to help answer the research questions of the thesis. READ MORE

  4. 4. Multi-stakeholder partnership in smallholding dairy farming : a case study from Bangladesh

    University essay from SLU/Dept. of Economics

    Author : Farjana Bilkis; [2019]
    Keywords : business administration; business strategy; creating shared value; formal; multi-stakeholder partnership; marketing; smallholding dairy farming food;

    Abstract : In the era of Sustainable Development Goal 2030 agenda, development of agribusiness and poverty eradication is quite significant challenges, particularly in developing countries like Bangladesh. Smallholding dairy farming is a crucial part of agribusiness and poverty reduction in Bangladesh, though there are many economic and social challenges for smallholding farmers. READ MORE

  5. 5. Recruiting Through the Grapevine : The relevance of employee referral programs within the field of employer branding

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik; Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Isabella Nilsson; Mikaela Löjdqvist; [2016]
    Keywords : employer branding; employee referral programs ERP ; employee value proposition EVP ; recruitment; staff-word-of-mouth SWOM ; word-of-mouth WOM ;

    Abstract : AbstractTitle: Recruiting Through the Grapevine - The relevance of employee referral programs within the field of employer branding Date: 2016-06-03 Authors: Mikaela Löjdqvist & Isabella Nilsson Course: Bachelor Thesis in Business Administration (FOA214), 15 HP University: Mälardalen University Academia: School of Business, Society and Engineering Supervisor: Magnus Hoppe Examiner: Eva Maaninen-Olsson Co-assessor: Konstantin Lampou____________________________________________________________________________ Research question: How do employee referral programs, as a part of the recruitment process, connect to the employer brand of a company?  Purpose: Understanding the correlation and connection between the two concepts, employer branding and employee referral programs, may help companies recognize the importance of using such programs as a stable foundation of their recruitment process. Thus concurrently, identifying the consequences that the employer brand presents, has on the employees and their willingness to recommend. READ MORE